AST Expands with CRM Practice, Welcomes Amit Ganguly as Practice Director

NAPERVILLE, Ill. - Dec. 24, 2013 - PRLog -- AST Corporation, a Platinum Partner of the Oracle PartnerNetwork, has created a formal Customer Relationship Management (CRM) practice that spans the Oracle CRM suite of applications, Oracle RightNow CX and Oracle Siebel CRM.  AST’s portfolio of CRM solutions will initially include 3-1-1 Contact Center and Case Management for both public and private sectors.

Over the past four years, AST has successfully built on its long-standing, core Oracle E-Business Suite practice to include award-winning and recognized non-ERP practice areas: Business Intelligence, EPM-Hyperion, Fusion Middleware/SOA, and Managed Services.  “Incorporating an Oracle CRM practice was a natural and strategic progression of AST’s growth,” said Pravin Kumar, President and CEO of AST.  “Our CRM practice will complement our expertise in offering end-to-end Oracle enterprise solutions.  CRM is a planned part of the maturation of our business model, and we have taken measured steps to align our management and technical resources to support this initiative, and to further expand our ability to meet the growing demand for CRM and cloud services.”

To guide AST’s new practice, Mr. Amit Ganguly has joined AST as its CRM Practice Director.  Mr. Ganguly will be responsible for building the company’s competencies around the Oracle Cloud Customer Experience Suite which includes products such as the Sales Cloud, Service Cloud (RightNow) and Siebel solutions.  Prior to joining AST, Mr. Ganguly created enterprise-wide CRM solutions for Fortune 100 companies while working at Siebel Systems, at Oracle as a Practice Director, and at Accenture as Managing Director and Oracle Practice Lead.  “Mr. Ganguly brings a deep expertise in analyzing, planning and deploying complex customer contact center solutions, and he is an accomplished Oracle technology strategist with an equal knowledge of technology and project leadership,” said Mr. Kumar. “We are very fortunate to have Amit join AST to lead this new part of our business.”

About AST Corporation

Established in 1995, AST Corporation is a Platinum level member of Oracle PartnerNetwork (OPN), Specialized Oracle E-Business Suite systems integrator, an Oracle University training and delivery partner, and a certified Oracle Cloud Services implementation provider. AST offers professional consulting services to Oracle Applications users and serves industry-leading organizations in: municipal, state and federal government; public transportation; airport and seaport; K-12 and secondary education; utilities/energy; manufacturing; insurance; retailing; telecommunications. Clients look to AST Corporation for leadership and assistance in business process redesign, project management, systems integration, systems administration and training.