Westfield Broward Mall Entertains Last-Minute Holiday Shoppers With ‘Merry Maker’ Flash Mobs

The newly renovated multi-million dollar shopping mecca enlists fashion-forward elves to entertain and spread holiday cheer
By: Westfield Broward Mall
 
PLANTATION, Fla. - Dec. 18, 2013 - PRLog -- December 18, 2013 (Plantation, FL) – Throughout the month of December last-minute holiday shopping will be easy and entertaining at the Westfield Broward Mall. The newly renovated multimillion-dollar shopping mecca has enlisted the fashion-forward “Merry Makers", a team of trained actors dressed as elves, to flash mob their way through stores, singing, dancing and performing for shoppers. (www.Westfield.com/Broward).

The Merry Makers surprise and delight customers with unexpected random acts of kindness such as carrying shopping bags, giving away gift cards and free samples, and purchasing gifts for customers. In addition, a gift a day will be distributed to lucky shoppers who enter here: www.facebook.com/WestfieldBroward/app_466445910142557.

“What could be more magical and fun, than being gifted by a magical elf that appears when you least expect it,” said Andrew Martineau, Marketing Director.  “We wanted to embody the holiday spirit by creating ‘magical moments’ for our shoppers that would bring a smile to their faces. After all, spreading joy is what the holiday season is all about.”

The Merry Makers are sharing interactions on Facebook and Instagram with #makememerry. Customers are also encouraged to participate in the fun by photographing gifts they would like receive, with the hashtag #makememerry, for a chance to win. Each week the Merry Makers will choose one lucky winner.

Another way Westfield is making the shopping experience merrier this holiday season is though the Santa Photos FastPass program.  Shoppers who purchase Santa photo packages in advance via www.westfield.com/us/holiday/fast-pass and will have access to the FastPass line for faster time to Santa on their selected day.

About Westfield Broward 
Westfield Broward is home to Dillard’s, JCPenney, Macy’s, Sears and Regal Cinemas Broward Stadium 12 with expectant mother and family parking, Westfield Gift Cards, complimentary wheelchairs and 126 specialty stores including Victoria’s Secret, Love Culture, Aeropostale, AE Outfitters, Express, G by Guess, Hollister, Pandora & more.

Westfield Broward is owned by The Westfield Group (ASX Code: WDC) an internally managed, vertically integrated, shopping center group undertaking ownership, development, design, construction, funds/asset management, property management, leasing and marketing activities and employing approximately 4,000 staff worldwide. The Westfield Group has interests in and operates one of the world’s largest shopping center portfolios with investment interests in 91 shopping centers across Australia, the United States, the United Kingdom and New Zealand, encompassing over 20,500 retail outlets and total assets under management of A$65.8bn.

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Source:Westfield Broward Mall
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Tags:Holiday
Industry:Lifestyle, Retail
Location:Plantation - Florida - United States
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Page Updated Last on: Dec 18, 2013
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