Capitol Seminars next lobbying courses set for January 23-24

Veteran lobbyist Ray LeBov's introductory “Lobbying 101” course covers legislative process, best practices for effective advocacy; advanced "Lobbying 201" course covers budget, regulatory agency, executive branch advocacy, media relations
 
SACRAMENTO, Calif. - Dec. 12, 2013 - PRLog -- Capitol Seminars will next present its popular introductory and advanced courses in governmental advocacy Thursday - Friday, January 23-24, from 8:30 a.m. – 1:30 p.m. at Suite 2220, Esquire Plaza, 1215 K Street in Sacramento, California. “The Legislative Process / Lobbying 101” will be presented January 23 and “Lobbying 201: The Bigger Picture” on January 24.

“The first year of the current legislative session, with 47 new members seated in the Legislature, demonstrated that political dynamics do change in the Legislature,” says Capitol Seminars founder and presenter Ray LeBov. “For example, redistricting and top-two primaries have begun a trend toward more moderates on both sides of the aisle. Governmental advocacy professionals need to keep up with these changes and develop their strategies and tactics accordingly in order to be effective.”

“It’s a challenging profession,” adds LeBov. “Not only does a lobbyist need to keep up with the sheer volume of legislation, but to be truly effective, he or she needs to track the budget process, gauge which way the wind is blowing in the governor’s office, anticipate the regulatory response to new legislation, and develop media strategies to support his or her work.“

LeBov’s “Lobbying 101” course provides an introduction to the California legislative process and best practices for effective advocacy, embellished by LeBov’s real-world insights from 39 years of working in and around the California Legislature.

In “Lobbying 201,” LeBov is joined by subject matter experts in the budget process, lobbying the administration, media relations, and regulatory agency advocacy, an area often overlooked by even the most experienced lobbyists.

Capitol Seminars offers professional development opportunities not only to new and experienced lobbyists and their support staff, but companies that engage lobbyists; law firms; trade and professional associations; nonprofit and public interest organizations; city, county and public agency officials -- in short, anyone currently active in, or considering a career in, governmental advocacy or public affairs.

“We offer course content and a level of instruction from working professionals in state government and governmental advocacy you won’t find anywhere else,” says LeBov. “In two sessions, we provide a solid foundation across the entire spectrum of governmental advocacy, not just the legislative process. And we offer a great opportunity to network and interact with your professional colleagues.

“The word has gotten out that we deliver the goods,” adds LeBov. “As a result, we’re seeing more and more senior level people from lobbying firms, law firms, associations, universities and public agencies at our seminars. They’re also sending their junior staff and referring their friends and colleagues.”

Since its founding, Capitol Seminars has hosted more than 1500 participants in its introductory and advanced courses. Cost of the seminars is $250 each. For more information or to enroll, visit http://www.capitolseminars.net or telephone 916-442-5009.

Capitol Seminars also offers customized on-site training for public agencies, companies and membership associations interested in a convenient, cost-effective means of training larger numbers of staff or members all at once. These training sessions can also be delivered over the web for organizations whose personnel are based in multiple locations.

About Ray LeBov

Capitol Seminars founder and presenter Ray LeBov is a veteran of 39 years working in and around the California Legislature, including 17 years as counsel to various Senate and Assembly Committees. He also served for 13 years as the Director of the Office of Governmental Affairs of the California Judicial Council. In that capacity Mr. LeBov was the chief lobbyist for the state court system. After leaving state service, Mr. LeBov founded Ray LeBov and Associates, a leading California contract lobbying and consulting organization and the parent company of Capitol Seminars.

About Ray LeBov and Associates

Ray LeBov and Associates, based in Sacramento, offers customized, on-site training in the legislative process and governmental advocacy; strategic and tactical consulting and coaching in lobbying the California legislature and regulatory agencies; consulting in recruiting and training staff; and governmental advocacy for a limited number of clients.

Media contact:

Michael O’Daniel
We Build Winners
888-327-1401
mod@webuildwinners.com

Capitol Seminars explains the California legislative process and teaches how to lobby the California Legislature through its Lobbying 101 (introductory) and 201 (advanced) seminars. http://www.capitolseminars.net

Media Contact
Capitol Seminars
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916-442-5009
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