Cash for Gold Services Surge in Popularity

Dec. 12, 2013 - PRLog -- As the demand for gold continues to grow, many people are finally starting to realize just how valuable their unwanted jewelry is. Faced with unexpected expenses and weighing the different options that are available to obtain cash in a hurry - including payday advances and short term loans - getting cash for gold is becoming the most popular choice for many people. Instead of taking on additional interest and debts, they instead discover that they are already sitting on much more money than they expected.

“People don’t necessarily buy gold jewelry with the thought that someday they will be able to sell it for more than they paid for it,” one senior buyer from Sachs Jewelers recently said when announcing their expanded gold buying services. “Obviously they realize how valuable it is at the time, but it is purchased with the expectation that it will be something they hold onto forever, so essentially, that money is gone from their calculations.”

While some of the gold jewelry that is being brought in comes from unfortunate endings to romantic relationships, more and more of it is simply jewelry that the customers are simply no longer wearing for whatever reason. Faced with the possibility of not knowing what to do with it, they simply let it sit in the backs of their jewelry boxes. Previously, the only option most people knew about when it came to selling their jewelry was to take it to a pawn shop. There, the amount of money paid for the jewelry would only be a fraction of what it is worth. That is not the case when it is taken to a professional jeweler.

“We tell people all the advantages that come when you sell your gold jewelry. We show them exactly what gold is trading for that day, and we offer them the full value of what they have. When they find out how easy it is and how much money they get, inevitably they say that they should have done it sooner. Many times, they come back the next week with even more jewelry.

http://www.sachsjewelers.com/gold-buying.html