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Follow on Google News | MEDIA ALERT - Middle School Students Help Local Shelter with Thanksgiving Donation of New InnovationWHEN: November 26, 2013, 2:00PM EST WHERE: The Grassroots Crisis Intervention Center, 6700 Freetown Rd, Columbia, MD WHAT: Today, Kavita M Shukla, whose middle school science project turned into the internationally- Last September, Shukla, a graduate of BMMS, announced the launch of the "Fresh for All" School Initiative in partnership with the BMMS Student Council. Inspired by Shukla, the Student Council spent the school year promoting healthy eating in the community, utilizing FreshPaper as a fundraiser. For every pack of FreshPaper sold, Fenugreen pledged to make a matching donation of FreshPaper to local food pantries. BMMS students hope that FreshPaper, a compostable & organic innovation that keeps produce fresh for longer, will help shelters and food pantries serve fresh food to more families in need this holiday season. WHY: Twenty-five percent of the world's food supply is lost to spoilage. Fenugreen is a social enterprise addressing this enormous, yet often overlooked, global challenge with its simple innovation, FreshPaper, which keeps produce fresh for 2-4x longer, organically. "We sell FreshPaper to make it available to those who need it most, especially the 1.6 billion people living without refrigeration in the developing world, and the food banks and food pantries here at home that struggle to provide fresh, healthy food to the hungry,” said Shukla. ABOUT FENUGREEN & FRESHPAPER Fenugreen (http://www.fenugreen.com) is a social enterprise taking on global food waste with a simple innovation, FreshPaper. (Twenty-five percent of the world’s food supply is lost to spoilage each year, resulting in massive energy and resource waste.) FreshPaper by Fenugreen is infused with organic spices that keep fruits & vegetables fresh for 2 – 4x longer, naturally. Often described by consumers as a “dryer sheet for produce," one small (5" x 5") FreshPaper sheet can simply be dropped into fridge drawers, cartons, bags and containers filled with produce. FreshPaper is also recyclable, biodegradable and compostable. The patented and award-winning product has been featured by Oprah, CNN, The New York Times, The Washington Post (http://articles.washingtonpost.com/ FreshPaper has received international recognition for its potential to change the global food system, including honors from the Swiss Consulate, the French Ministry for Foreign Affairs, Sustainable Brands (http://www.sustainablebrands.com/ Fenugreen’s mission is to improve access to fresh, healthy food, and boost the lives of farmers and communities worldwide - "Fresh for All." Fenugreen was founded by Harvard and Yale grads, Kavita M Shukla, Inventor of FreshPaper, and Swaroop Samant, a medical doctor. Kavita developed and patented FreshPaper after she happened upon its active ingredients in a home remedy given to her by her grandmother in India as a middle school student (watch the TED Talk here: http://tedxtalks.ted.com/ Facebook: http://www.facebook.com/ Twitter: http://www.twitter.com/ End
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