Experient Welcomes Dawn D. Rockas to Strategic Sales Team

TWINSBURG, Ohio - Nov. 21, 2013 - PRLog -- Experient (http://www.experient-inc.com/), the source for integrated meeting and event solutions, announced today its recent appointment of Dawn D. Rockas, MBA, CMP as Strategic Sales Executive – association market.

Based in Cleveland, Ohio, Rockas will work with association professionals, focusing her efforts on identifying new opportunities to support the growth of Experient’s association client base.

Bringing more than 15 years’ experience in meetings industry sales management to Experient, Rockas has spearheaded many business development and strategic account management activities for city settings, and has cultivated numerous relationships with the small business market, corporations and Fortune 100 companies.

“Dawn brings a wealth of industry knowledge with her,” said Barb Herod, CMP, Vice President, Association Sales for Experient. “She possesses tenacity, innovation and an entrepreneurial drive, and we are excited to have her as part of our team.”

Rockas joins us from the San Diego Tourism Authority where she was National Sales Director, Northeast Region. Prior to that, she was National Sales Manager for Citywide Conventions and Loews Coronado Bay Resort. Rockas is a member of the Professional Convention Management Association (PCMA) and Meeting Planners International (MPI).


About Experient

Experient, a Maritz Travel Company, leads the meetings & events industry as one of the best-known and most respected brands in the world. Its core offerings include event intelligence, attendance building, technological innovation, experiential enhancement, risk management & security, and revenue generation & cost savings for association, tradeshow and government clients. Experient employs professionals dedicated to fulfilling its vision of transforming business and people through the event experience by delivering leading-edge solutions in registration, housing, event planning and management, site sourcing, contract negotiation, mobile apps, lead retrieval, marketing and data management for meetings, conventions and exhibitions around the world. Visit www.experient-inc.com for more information. Media kit and staff portraits may be found at www.experient-inc.com/press.