Want to increase your conversions rate?? Try these designing steps

LUCKNOW, India - Nov. 13, 2013 - PRLog -- No doubt content would rule in digital world but when it comes to converting visitors into customers, visuals plays an important role.

Design is something which affects 90% of our brain when we visit any site or purchase any product. You must have discussed the color of call-to-action or background color with your designers various times. That is okay at some extent but for proper conversion rate; you must be very accustomed with professional designing tactics.

Here are some tips related to designing which you can induce in your website are:

1.      Images speaks louder

Images are very effective by nature but while using images one should know whether it is making better selling argument or not.

Some products are truly depends on images like shampoos, beauty products, foods, electronics and many others but on the other side sites related to banks, real estate etc will get more exposure through text.

Your visuals should be very captivating along with some informative piece to show the advantages of your products.

2.      Color and contrast theory

Having random testing would not work in the case of colors; therefore, it is important to know the psychology behind colors. Each and every color has some action related to it, which can be useful for your product genre.

More than anything, match ability between colors is very important. Therefore, it is not always important that having red, orange or blue will increase your buyers, so keep your intuition alive.

3.      Make good use of whitespaces

Suppose you want to book your tickets and you are not finding Book now option. How would you feel? Irritated I think. That’s the same way other people think if they find any difficulty in finding any button of immediate action. So make this thing easy by making your call-to-action button noticeable.

Whitespaces decrease the chances of clutter and eyes will feel more relax.

4.      Clear visual hierarchy

A strong visual hierarchy is what matters most in giving the visitors a brief look at websites. You can communicate a lot through your design because visitors will follow the pattern which you will show on your website.

I am sure these designs would be nothing new for anyone but think twice have you ever induce them on your websites and check the results? If no then it’s time to do it now because mere designs can give your website more customers than your content.

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