Lite Line Frame Bags Hires New Director of Operations

BREA, Calif. - Nov. 4, 2013 - PRLog -- Lite Line Frame Bags, the leading provider of Eyewear Frame Bags for Eyewear Representatives, announced the appointment of David Arias to the position of Director of Operations. Mr. Arias has more than 19 years of Industry experience and will be responsible for driving Lite Line Frame Bags’ worldwide development strategy.

"David’s move within Lite Line Frame Bags stems from his proven background in Sales and Marketing to the Eyewear Industry and creative marketing approaches. It is our belief that his strong vision will enable us to extend our brand," said James Porterfield, Lite Line Frame Bags’ CEO and President. "His record of success will immediately help accelerate our growth and further establish Lite Line Frame Bags as the leader in the Eyewear Provider market."

The move is an internal one; as Mr. Arias had previously been a Senior Account Executive on Lite Line Frame Bags’ Sales Team. Leading corporate account Acquisition and Retention objectives, Mr. Arias helped take the roster of clients from 25+ in 2005 to over 500 by 2013. David accepts the new role of Director of Operations with a focus on expanding market engagement in all North American Optical areas. David has represented Industry Majors such as Luxottica, Marchon, Legre, Safilo, Armani Exchange,Viva Group USA and Smith Optics as well as Independent Opticians and retailers across North America.

"Companies are amassing incredible amounts of product lines and Lite Line Frame Bags has the strongest offering in Eyewear Provider market. Allowing these companies to better service their representatives with long lasting, highly-durable bags to help display and transport these increasing number of eyewear products is something I believe Lite Line can do; and do very well," said Arias. "Producing the lightest, most durable, and highest quality product is what we set out to do. Like we say ‘Sell your Frames, Save your back!’"

About Lite Line Frame Bags

The Leader in Frame Bags for Eyewear Professionals. Lite Line Designs, Creates, and Delivers the Lightest, Highest Quality Frame Bags for Representatives to showcase to their clients. At Lite Line Frame Bags we partner with our clients to deliver solutions that help solve one of their most complicated needs; transporting their Eyewear Frame samples to their clients. Whether it be Rolling Frame Bags, Frame Cassettes, or Display Trays, Lite Line Frame Bags is the leader in the Eyewear Industry. The technology's unmatched speed, simplicity and scalability are used by more than 500 customers including Marchon, Luxottica, Armani Exchange, Burberry, Giorgio Armani, Guess, Legre, Dunhill, Smith’s Optics, Ray Ban, Safilo, Viva Group USA, Bushnell Performance Optics, and Oliver Peoples. For more information, visit the company's Web site at www.litelineframebags.com.