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Follow on Google News | UK Postal volumes forecasted to increase during festive periodAs the on-going trend of internet shopping continues with the convenience of ordering and sending Christmas cards and gifts using online portals, it is predicted that postal volumes will again increase year on year in 2013
By: The Mailing Room In 2012, Christmas spending was driven by the increase in internet use as 2.8 billion visits went o online retail sites during December, up by 30% from 2011. This was mainly driven by convenience and UK businesses can expect this to continue during 2013. On this basis postal volumes through small parcels and letters should top those experienced last year. The most cost effective method for most business to send parcels and letters is still through a franking machine, and it is expected the uptake of these will mirror the increase in seasonal postal volumes during the period. Particularly at the entry level of the market, it is expected a large upturn of new franking machine users. With this in mind, many franking suppliers are beginning to create special offers tailored to this market. Andrew Parmenter, Marketing Manager from The Mailing Room commented: “As online shopping becomes an important part of most retailers’ strategies, the use of a franking machine to fulfill this will be a core essential ingredient. The Royal Mail has supported this by introducing a number of new cost reduction initiatives, including improving the sizes of small parcels and increased discounts for volumes of mail.” “As we enter the festive period, The Mailing Room intends to promote the Royal Mail’s plans and ensure all UK business users are aware of the benefits.” For more information on the franking machines, please contact The Mailing Room on 0800 0192 033 or visit www.themailingroom.com End
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