Well Known Equestrian Brands Lease Space in Virtual Mall

Oct. 28, 2013 - PRLog -- Cape Coral, Fla, - Merck, Pyranha and Horseware Ireland are among the more than 25 manufacturers, retailers and non-profits that are tenants in the world's first virtual shopping mall, Horse World Mall.  Created by Viatropolis Internet Services (VIS) and fueled by an email list of 400,000 horse owners and horse lovers, Horse World Mall gives merchants an affordable way to promote their products and services.

Horse World Mall, www.horseworldmall.com, launched October 1 and already has had thousands of visitors, reports D. Lee Hanan, founder and president of VIS.  Also in the past two weeks, VIS retained The PR Group, a Las Vegas-based public relations firm.

"We are excited to welcome The PR Group to our team," added Hanan.  " They have a great track record in all facets of media relations and marketing communications."

In addition, VIS has hired Sydney Knott as the mall's leasing manager.  "Ms. Knott is uniquely qualified to lead our leasing team.  As the founder of Horses4Heroes, Inc., she has grown this organization from a single facility into a national network of 250 affiliates in 44 states.  She has connections throughout the horse world and is a great addition to our marketing team," reported Hanan.

Businesses leasing a virtual store, kiosk or display in the Horse World Mall include:  1880 Western by Design; Bar-Bar-A; Bennett Fine Jewelry; Bimeda (EquiMax); Dino's Best Therapies; Dr. Roses Remedies; Equine Colic Relief; Express Corral; Faulkner's Saddlery; Hay Pillow; Horses4Heroes; Horseware Ireland; Hydro-T; Ice Tees; Merck Pharmaceuticals- Animal Health; Nag Horses Ranch; Photo Gifts by SS; Pyranha Inc.; SciencePure; Silicon Valley Equestrian Real Estate; Specialized Saddles; Total Equine Supplements; Viatropolis; Warwick Schiller Videos; and Performance Horse Digest.

ABOUT HORSE WORLD MALL

In Horse World Mall, shoppers will find over 3,500 items for their horses and themselves.  These virtual venues can host an unlimited number of merchants and shoppers.  Merchants interested in leasing space in Horse World Mall, should contact Sydney Knott at sknott@viatropolis.com or call (702) 339-0615.  Inquiries about corporate sponsorships should be directed to Lou Martin Fischler at lfischler@viatropolis.com or call (561) 251-2225.

ABOUT VIATROPOLIS

Viatropolis Internet Services, Inc. (VIS) specializes in creating online virtual venues like Horse World Mall and other virtual sites such as those for holding meetings, symposiums and conventions. D. Lee Hanan, founder and president of VIS, remarked, “We are excited to have launched our first virtual mall. It will be the first of many. It took nearly three years to develop the software, flow and concept incorporated in Horse World Mall. Now, we can open a new virtual venue in as little as two weeks.”