Identify Target Keywords Using Free SEO Tools

MUMBAI, India - Oct. 22, 2013 - PRLog -- The success is nearly impossible if the right keywords are not selected for optimization. Thus collection and analysis of data is must to make projections on return. We would like to discuss about the free version tools that can be used to gather data easily. Advertisers can set themselves for successful SEO campaign by using several free tools. The free SEO tools for keywords research are Google Adwords Keyword Planner, Google Analytics and Rank Checker.

Sign up for Google Adwords account if you want to gain full access to the required data. You can use this tool to find relevant keywords by inputting a website that is to be optimized, keywords list or the category. You can analyze the search volume of keywords and use Match Types option to implement the correct settings.

Google Analytics can be used to analyze the phrases that are already generating organic traffic to web pages. This free of cost platform is important in digital marketing world for many reasons. You can check several factors such as bounce rate, average visit duration at keyword level and more to improve the performance of web pages if required.

An excellent free tool Rank Checker is used to check the rankings of up to several keywords at once. You need to initially sign up for free SEO Book account and then you can download Rank Checker which is a Firefox extension. Keywords rankings can be analyzed in Google, Yahoo and Bing search engines. Country specific versions of Google and Yahoo can also be selected using the drop downs.

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