Webinar - In the Shadow of Giants: Thriving in Fringe Markets

We all know hospitals + health systems come in different shapes + sizes. And that bigger doesn’t always mean better. So, don’t let competing with big-city health systems change who you are and what you’re about.
 
EVANSVILLE, Ind. - Oct. 17, 2013 - PRLog -- Consolidation within the industry has brought many independent hospitals and health systems face-to-face with larger, integrated healthcare organizations. This is particularly true of hospitals that live (and compete) on the fringe of large markets. For these organizations, stemming outmigration and earning loyalty means having a solid, well-conceived marketing strategy. Learn what that looks like from presenters drawing on their personal experience on Thursday, 10/24 at 1pm EST.

Register for our free webinar now!


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Space is limited.

Featured Speakers:


Carl Maronich, Director of Marketing & Public Relations, Riverside HealthCare

Carl Maronich currently serves as Director of Marketing and Public Relations for Riverside Medical Center in Kankakee, Illinois, situated just south of Chicago. He has worked in healthcare marketing since 1994 and has served in his current position since 2006. Carl leads a team that has been recognized with several awards for community and employee communications and digital media innovation.

Jon Headlee, President & CEO, Ten Adams

Jon Headlee, President of Ten Adams, has 20 years of healthcare marketing experience, which have helped him nurture the link between increasing revenue + growing brand leadership. As a healthcare marketing thought leader, Jon is passionate about sharing the Ten Adams point of view, especially as it relates to strategic vision and planning for the future of healthcare with our clients.
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Tags:Health-systems, Competition, Hospitals, Marketing Strategy, Outmigration
Industry:Health, Marketing
Location:Evansville - Indiana - United States
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