Pendants Proven to be Popular Teen Presents

GREENSBORO, N.C. - Oct. 17, 2013 - PRLog -- As the holiday season quickly takes over the nation, this year’s hot new gift for teenage girls is nothing new at all. Pendants are showing a remarkable resurgence in popularity as the go to selection parents are making for their daughters. Early reports show that sales figures are already significantly higher than any recent year, including several years before the economic downturn. For one prominent independent jeweler, this did not come as a surprise.

“Parents like the idea of this as their gift of choice because it fulfills the child's desire to have a piece of fine jewelry, yet it doesn’t have the implicit connotations of maturity that other jewelry might have and that parents want to avoid,” the jeweler who has been part of Van Scoy Diamonds for several years recently announced in a quarterly review statement. “Even diamond pendants have an innocence about them that can be lost when you move on to diamond earrings.”

Part of what is helping to make them more popular is a new style known as chain slides. Whereas traditional pendants sit on a fixed spot of the necklace supporting them, chain slides are designed to freely move about the necklace. This design adds an element of fun and playfulness, which helps to maintain a slightly more youthfulness to the jewelry, further helping to assuage parents concern that their child is growing up too fast. Many jewelers are even finding that people are requesting specific chain slides that match up with ones that their daughter’s friends have, so that they all have the same design which serves as a bonding element between them.

“And it isn’t just the teenagers that are interested in pendants,” he went on to say. “Like so many other elements of fashion, the children’s choices are influencing their parents and what they are shopping for.” This has led to a rise in journey pendants, another relatively new element in the world of jewelry design. “People see what kinds of options are out there that they never knew about and suddenly they find themselves wanting one of their own.”


For more information on pendants and other huge collection of jewelries, please visit the following website: www.vanscoydiamonds.com

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Van Scoy Diamonds

3825 High Point Road
Greensboro, NC - 27407
Tel: 336-855-0103
Email: info@vanscoydiamonds.com