COO of 3 Interactive and AdKarma Named a Finalist for Business Woman of the Year

Oct. 9, 2013 - PRLog -- 3 Interactive and AdKarma are proud to announce that Chief Operating Officer Ann Wilhelm has been named a finalist for the Columbia Daily Tribune’s Business Woman of the Year award. The award is presented annually to a woman who has set an outstanding example in the business community through her vision, expertise and community involvement.

Wilhelm joined 3 Interactive in 2006 as an account executive, where she took on a variety of responsibilities, including advertiser sales, publisher development and campaign management. In 2009, she became a partner and COO of 3 Interactive, and in 2010, Wilhelm was instrumental in leading the spin-off of AdKarma, which works with online publishers to monetize and optimize their non-guaranteed, display, video and mobile ad inventory.

Today, her primary role focuses on developing and implementing strategies to drive revenue growth and increase profitability for both businesses.

“Ann was the first person I ever hired at 3 Interactive, and her meticulous eye for detail has allowed our company to capitalize on new business opportunities and maintain explosive growth,” said Bobby Campbell, CEO and founder of 3 Interactive and AdKarma. “Ann has proven herself to be an astute business woman and an excellent role model for our team. I can think of no better candidate for this award.”

Since joining 3 Interactive, Wilhelm has focused on revenue growth for both companies and creating a strong, rewarding culture for the company’s millennial workforce. She’s also been a leader in implementing the company’s proprietary employee training program, a rigorous, six-month onboarding process that prevents new workers from burning out while enabling them to take ownership of large online advertising campaigns. The process also predicts revenue based on the number of months an employee has worked, giving management an accurate model for growth.

Wilhelm will be recognized at a special ceremony at Stoney Creek Inn in Columbia on Oct. 7, 2013.

For more information about 3 Interactive, visit www.3interactive.com, and for more information about AdKarma, visit www.adkarma.net.

About 3 Interactive

Founded in 2003, 3 Interactive is a privately held online media buying and digital advertising company headquartered in Columbia, Mo. The management team of 3 Interactive has a proven track record of incubating new technology companies with unique services and an accurate model for predictive growth. Since its founding, 3 Interactive has grown to $15 million in annual revenue, 40 employees and was named one of Inc. Magazine’s fastest growing private companies in 2012. For more information, visit www.3interactive.com.

About AdKarma

AdKarma is a privately held company that helps online publishers optimize their ad networks and display, pre-roll and mobile inventory. Since spinning off from 3 Interactive in 2012, AdKarma has become one of the industry’s leaders in ad network and inventory solutions. The company’s rapidly expanding office has drawn some of the brightest advertising minds to keep clients on the cutting edge of pre-roll, display and mobile advertising technology, while increasing advertising revenue. For more information, visit www.adkarma.net.