Large and small, national and local companies across a wide range of industries are realizing the benefit of leveraging outside marketing expertise. Now more than ever, companies are turning to Viva La Brand to provide expert brand and marketing resources for important strategic projects. Viva La Brand’s clients (http://www.vivalabrand.com/
“We’ve worked with Laura Sheridan, president of Viva La Brand, for years and engage her on high leverage marketing projects that benefit from her strategic and disciplined approach (http://www.vivalabrand.com/
Viva La Brand works with starts-ups as well as established brands to identify the optimal approach to differentiating them and letting their uniqueness shine. Most projects start with customer research. Only after hearing directly from the end user can businesses sharpen their messaging so that prospective customers feel that “they’re talking to me.”
“At the end of the day, a new tag line or logo isn’t going to grow your business. Understanding your customer is. That’s why we start projects with research. Instead of spending time and money on a logo, tag line or “refreshing”
About Viva La Brand
Viva La Brand is a marketing strategy firm with a proven track record of developing effective brand strategies and conducting ad agency searches that successfully match clients with the optimal ad agency partners. Viva La Brand is proud to work with smart, innovative and successful companies including Clinical Specialties, National Safety Apparel, CardPak, Naturepedic, and Nottingham Spirk. For more information, please visit www.vivalabrand.com.