First Stop, India’s Wealthy Middle Classes For London Luxury Fashion E-Tailer FAISANA!

London, 7th October 2013: London fashion ecommerce platform FAISANA is raising new funding to launch its unique luxury fashion web-store and mobile apps aimed at India’s 300 million wealthy middle classes.
 
LONDON - Oct. 7, 2013 - PRLog -- FAISANA has announced a funding proposition on UK online crowd-funding platform CrowdCube (www.crowdcube.com) to raise this round of capital. (www.crowdcube.faisana.com)

India is fast becoming a commercial superpower and economic powerhouse, and the new injection of funds will allow FAISANA to attract the affluent ABC1 buyers who have the disposal income and are especially receptive to British and Western luxury fashion labels.

“After initial private funding, FAISANA is poised to enter the exciting Indian online fashion space with a splash!” said Sal Abdin, CEO. “This new money will help us penetrate deep into the strata of wealthy middle class Indian society.”

As most Indians access the Internet with a mobile device, FAISANA has especially focused on mobile orientated marketing and customer attraction, with specific emphasis on making it easy for users to browse, choose and order on mobile phones and tablets.

“Buyers can look through our range of luxury fashion items from some of the worlds’ most elite fashion brands and order with a few clicks.” said Abdin. “We’ll process the order in our UK service facility and it’ll be delivered to our customers in India in just a few days!”

This new investment will cement the companys plan to first launch in the major Indian metro areas of Mumbai, Delhi, Chennai, Hyderabad, Ahmedabad, Bangalore, Pune and Kolkata before rolling out to other areas.

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NOTE FOR EDITORS

ABOUT FAISANA


FAISANA is a UK based ecommerce fashion web-store that is bringing luxury British and Western fashion, shoes and accessories to India’s 300MILLION middle classes through our online webstore and mobile applications.

Our fashion range extends from high-end independent fashion labels up to iconic British and Western luxury brands and our key markets are the major Indian metro areas of Mumbai, Delhi, Chennai, Hyderabad, Ahmedabad, Bangalore, Pune and Kolkata. For more on FAISANA please visit:

www.faisana.com

www.facebook.com/faisana

CONTACT

To learn more about the fundraising effort, profile and photos of the management team, facts and forecasts about the Indian market, please contact:

Sal Abdin

Chief Executive Officer

FAISANA

86 – 90 Paul Street

London

EC2A 4NE

United Kingdom

M:          +44 7522 532 779

P:          +44 207 193 6373

E:          sal@faisana.com

W:          http://faisana.com
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