Digital Dealer Show & Exposition
Los Angeles/September 30, 2013/PRLog.org/--
Automobile dealers are increasingly aware that the majority of consumers begin their vehicle searches online, but who wants to be a research statistic if another dealer gets the sale? That is exactly what will happen if a dealer only provides the buyer part of the information they seek and never asks for the sale. Online automobile buyers are more educated than ever and they want to comparison shop for cars the same way they can for items as mundane as coffee makers or toothpaste.
The Certified Pre-owned vehicle market is no different. CPO buyers want to compare the features and benefits of CPOs not just by manufacturer or dealership but also across dealer and manufacturer lines. At CertifiedCars.com, buyers can both research and locate the vehicle of their dreams with a quick click of the mouse. Dealers who do not utilize the CertifiedCars.com first-of-its-
The CertifiedCars.com searchable database allows consumers to search their zip code and surrounding areas for all available Certified Pre-owned vehicles and/or by make, model, color, features and price. No other website provides the ability to search for the exact specifications the buyer desires from a database of only Certified Pre-owned automobiles. Unlike other automobile websites, CertifiedCars.com guarantees dealers will reach their target audience, thus maximizing their marketing dollars.
CertifiedCars.com is the brainchild of automobile marketing ace Brett Sutherlin, CEO and Chairman of the Board at CertifiedCars.com. Sutherlin’s education and experience in automotive marketing compelled him to address the growing needs specific to the certified pre-owned market.
Dealers wishing to learn more should visit the CertifiedCars.com Booth #316 at the Digital Dealer Conference and Exposition in Las Vegas next month. Every dealer who signs up during the show will receive a spin on the CertifiedCars.com ALL CASH prize wheel for cash prizes of $20-$500. CertifiedCars.com will also give away 6 months free advertising to all dealers that sign up for service at this upcoming 15th annual Digital Dealer Convention.
Dealers can visit the website to learn more about CertifiedCars.com or www.digitaldealerconference.com for information about the conference and other exhibitors.