92.7 BIG FM brings the World Tourism Fest from 16th September

As part of the initiative, 11 radio jockeys from across 11 states of India, will take listeners on an 11 day aural tour to paradise. Hundreds
 
INDORE, India - Sept. 27, 2013 - PRLog -- 92.7 BIG FM CELEBRATES THE BEAUTIFUL PEOPLE OF KASHMIR WITH ‘WORLD TOURISM FEST’

11 STATES, 11 RADIO JOCKEYS, 11 DAY FESTIVAL, 100’S OF LISTENERS… COME TOGETHER TO SHARE THEIR MESMERISING EXPERIENCES OF KASHMIR

TUNE-IN TO 92.7 BIG FM AS IT BRINGS KASHMIR CLOSER TO INDIA!

Mumbai,  From the panoramic beauty of Gulmarg, to the lesser-explored dainty places in the lap of the Himalayas and absolutely warm and loving people, Kashmir has a lot to offer for a keen travel enthusiast. In a move to bring Kashmir closer to the rest of India and encourage people to visit the state, 92.7 BIG FM brings the World Tourism Fest from 16th September and culminating on 27th September.

As part of the initiative, 11 radio jockeys from across 11 states of India, will take listeners on an 11 day aural tour to paradise. Hundreds of listeners will share their personal experiences of Kashmir – from the weather, to places to visit to the food, to shopping and the lovely people of the state. Kick-started with Indore, the fest has already seen huge response from listeners and is traveling across the cities of Agra, Trivandrum, Kanpur, Bangalore, Guwahati, Baroda, Hyderabad, Shimla, Goa and Mumbai. Popular RJs from each of these cities will engage listeners with facts and figures about Kashmir aiming bring people of various states closer to people of Kashmir.

Commenting on this special initiative, Mr. Ashwin Padmanabhan, Business Head, 92.7 BIG FM said “We are the only private radio station available in Kashmir and when the local team recommended this idea, we thought it would be an excellent opportunity to give people across India a glimpse of Kashmir. There could be no better way of doing it than involving our listeners across the country. With our jocks championing the fest, we are confident of using this opportunity to bring Kashmir closer to the rest of India. .”

~ Stay Tuned to 92.7 BIG FM! ~

For more information

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Atul Malikram
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