Speaking on Wema Bank’s performance in the 2013 Web-Jurist, Kemi Aina, Head of Brand & Marketing Communications at Wema Bank attributed the award to a dedicated focus on ensuring an immersive user experience and relevant content delivery across all service touch-points – whether physical or virtual. She further stated that in addition to the Bank’s team of user-experience designers, the development of the bank’s service touch-points are backed by thorough research, extensive consultation and relying on end-user feedback in order to ensure customers have a delightful service experience with Wema Bank at all times.
The Web-Jurist ranking is the result of research conducted into website best practices and effectiveness. It is aimed at identifying the strengths and weaknesses of websites as a business platform in the digital world and determines the extent to which a website is successful in achieving the essence of its e-business strategy.
Established in 1945, Wema Bank boasts a robust digital financial services strategy across various alternative channels and platforms enabling the provision of cutting-edge, value-adding transactional and non-transactional services in the most simple, effective manner to its discerning customers.