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Follow on Google News | Jacob Tyler Creative Group acquires Chinn Creative, opens D.C. Metro office with seasoned talent- Company responds to growing East Coast client demand; Michael Chinn to head office -
By: Alyson Jamison Michael Chinn, Chinn Creative founder assume the role of Managing Director to serve the company’s client base in the region as well as growing interest by East Coast-based companies for its services. “We’ve had some terrific response to our process-oriented brand development approach by many organizations within Maryland, Washington D.C. and Virginia, so the launch makes perfect business sense,” said Les Kollegian, CEO of Jacob Tyler Creative Group. “Getting someone of Michael’s caliber to lead this office was also a big plus. He’ll fit in well with our culture of delivering world-class solutions that work well in all channels and platforms; from print to digital. We’re excited to have him aboard!” As a principal leading Jacob Tyler’s first East Coast office, Chinn has worked internationally directing cross-disciplined teams of creative, digital and technical experts, and has established collaborative partnerships with major global agencies. His past client experience includes work with CapitalOne, Discovery Communications, Easton Sports, ESPN, Habitat for Humanity, National Geographic, NASA and NPR. Chinn’s work has been showcased in numerous industry publications and books. “I spent a fair amount of time looking at and evaluating all aspects of this opportunity to join up with Jacob Tyler. There are several benefits that go way beyond the norm,” said Chinn. “Their process-driven approach means the team gets knee-deep in understanding each of their client’s business goals, culture and value proposition to develop an effective and credible brand platform. Also, the people at Jacob Tyler really care about what they do as well as each other. It’s a fun, open team-oriented environment. I know we’ll be an industry name in the East Coast in rapid fashion, and I’m ecstatic to play a role in that!” Jacob Tyler’s new East Coast office is currently located in Laurel, Md, and is expected to move into N.W. Washington DC in early 2014. About Jacob Tyler Creative Group Jacob Tyler Creative Group is an award-winning, full-service, branding design firm specializing in printed collateral, web design, web development, product design and online marketing. Its process-oriented team prides itself in finding the best approach for an organization’ End
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