Premium Cycle Racing and Triathlon Brand Airstreeem Confirms Sponsorship of First UK Triathlon Team

Premium Cycle Racing and Triathlon Brand Airstreeem Confirms Sponsorship of First UK Triathlon Racing Team
 
Sept. 17, 2013 - PRLog -- Premium Cycle Racing and Triathlon Brand Airstreeem Confirms Sponsorship of First UK Triathlon Racing Team

Premium racing and triathlon cycling brand Airstreeem has confirmed details of a new sponsorship deal, which sees it become the official bike and wheel sponsor of the UK based triathlon racing team The Sketchers ActivInstinct Performance Team for the remainder of the 2013 season and the 2014 season. This is the first sponsorship undertaken by Airstreeem following its UK launch earlier in 2013.

Currently in its fifth season, The Skechers ActivInstinct Performance Team, continues to deliver impressive performances at the highest level with an athlete line-up which includes: multiple world and World U23 medallists at Olympic and Xterra Triathlon disciplines, as well as winners and podium finishers at major UK triathlons such as the Windsor Triathlon, Virgin Active London Triathlon and UK based Ironman events.

The team roster includes:

David McNamee who is currently 16th overall in ITU WCS men’s rankings
Lois Rosindale The current U23 European champion who has podiums and wins at races including the Virgin Active London Triathlon, Toshiba Windsor Triathlon and more….
Rhys Davey, a training partner of Alistair Brownlee, 7th at the Abu Dhabi International Short Course, 2nd at Vachery Half and 5th at Challenge Henley in his first Ironman distance race

Jo Carritt · Multiple 70.3 and Ironman podium finisher including 2nd at Ironman UK 2013
Mari Rabie · UK based South African and 2008 Olympian, who came 3rd in the World Xterra Championships in 2012 and is targeting a return to Olympic competition in 2016

According to Paul Hodge, Head of Airstreeem UK, “We have been overwhelmed by the UK’s response to the Airstreeem launch this year. We are already confident that the brand’s UK growth will mirror its success and growth elsewhere in Europe where in just a few short years it has become a major player in the premium cycle market. This sponsorship – our first in the UK - underlines our commitment to the brand and to Elite UK cycling and triathlon and we are delighted to have been able to hook up with such a young, vibrant and ambitious triathlon team such as The Skechers ActivInstinct Performance Team – who are a perfect brand fit for Airstreeem.”

Aistreeem’s in-house research and development team, based in Salzburg, Austria, will be providing the team with UCI Certified hand made frames and carbon wheelsets that are not only exceptionally light but also provide incomparable quality and stiffness.

David McNamee comments “The team and I are really looking forward to working with Airstreeem, the bikes and wheels have been meticulously designed to deliver the maximum performance possible and their team in the UK and internationally are so passionate about our sport and helping us succeed, it just fills you with extra confidence.”

Jo Carritt, 2nd at Ironman UK adds “I can’t wait to get racing on the TT bike, it looks amazing. I am really looking forward to working with the guys at Airstreeem, and for the team they are a perfect match.  The fact that they are high end boutique brand makes you feel special and unique to be on their bikes, which is awesome, but at the same time can deliver world class Road, TT and MTB bikes for team with people racing ITU, Ironman and Xterra whereas most of their competitor only have a very limited offering.”

Airstreeem was formed in Salzburg, Austria in 2008 by Stefan Probst, a professional cyclist from the KTM Continental Team. Since then the brand has rapidly gone from strength to strength, promising uncompromising quality and exceptional performance. In Europe, Airstreeem works with several professional cycling teams who ride Airstreeem bikes and wheels. Airstreeem is also currently the ride of choice of four of the World’s top 20 triathletes – Steffen Justus, David McNamee, Gregor Buchholz and Alexander Bryukhanhov.

ENDS

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NOTES TO EDITORS

About Airstreeem


Airstreeem is a leading Austrian racing and triathlon cycle brand launched in 2008 in Salzburg, Austria. Airstreeem brings a unique high-tech no compromise approach to bicycle manufacture, heavily investing in product design and materials technologies such as smooth wall carbon, which guarantee lasting performance. Airstreeem products are hand assembled in Austria and distributed through a variety of channels in Germany, Austria & the UK.

To see the full range visit  http://www.airstreeem.com/en or join us athttps://www.facebook.com/AirstreeemUK

For more information please contact

Ally Hendry          ally@brandnation.co.uk          0207 940 7178

Henry Courtier          henry@brandnation.co.uk          0207 940 7183
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