Curtis Mock, the health club industry guru behind Fitness Marketing Group, has unveiled a software program that takes many of the tedious tasks of marketing a health club and makes it easy. He’s created it, automated it and integrated it into what he’s called Ultimate Fitness Marketing. The software contains a newsletter, pre-written email marketing campaigns, an online magazine, website lead generators, automatic Facebook posting tools, powerful referral programs and corporate partnership programs, and a lot more. All of it is branded to look like it came from his client’s gym, not from him or his company.
“I’m perfectly happy getting no credit for this,” says Mock. “My mission in life is to make fitness businesses look good and be successful, so I am happy to do the legwork on this system and brand it with my clients’ logos. I want to take the hefty time commitment out of marketing a health club, so that club owners can have a life outside the walls of their building.”
It does take a little time upfront to get it setup, but Mock’s developers handle almost all of it. “We just need to get some information from the client and a little bit of their help getting some of the pieces together for the initial setup, but after that, 90% of the system works on autopilot, “ explains Mock. “You can obviously get more out of it if you put some thought and time into the more involved modules, like the Member Multiplier and the corporate partnership program, but it’s nothing that you wouldn’t already be doing as part of a good plan for marketing a health club. We just streamlined the process.”
To learn more about Ultimate Fitness Marketing, visit http://www.ultimatefitnessmarketing.com or call Fitness Marketing Group at 904-807-5950.