The Greater Women’s Business Council (GWBC)will bring hundreds of women in business together at their Power of Partnering (POP) Conference on Aug.26-27,2013.The two-dayevent to be held at the East Lake Golf Club on August 26 and Marriott Marquis Hotel on August 27 in Atlanta will feature a golf tournament andconference to support women in business and encourage networking both on and off the golf course.
“Transform Your Thinking” is the theme of the 2013 POP Market Place, one of GWBC’s signature events. POP is for women business enterprises who want to maximize their visibility with major corporations and for Corporations who want to meet WBEs who will add value to their bottom line. WBEs will also network with other WBEs who want to grow their businesses together. Chloe Taylor Brown is opening speaker, Chesley McNeil of WXIA TV 11 and Mo Ivory of CBS Radio are MCs.
GWBC’s event comes fresh off the heels of the Augusta National Golf Club’s Masters Tournament held earlier this year.Augusta National made history last year as they announced the end of their 80-year rule banning female members, and introduced former Secretary of State, Condoleezza Rice and South Carolina financier, Darla Moore as their newest members.
Rice’s membership announcement has created a domino effect forwomen golfers and women business professionals by sparking an increased interest in the sport as a networking tool.As companies like UPS and AT&T continue to host golf tournaments and clinics to develop the skills of corporate women, the sport itself has seen its own growth in the number of female players.
GWBC’s POP Marketplace event is not just anopportunity forwomen professionals to network, but italso brings together companies both large and small to gain perspective and recognition.Shani Godwin,President of Communiqué USA, Inc., attendedlastyear’
“As newly certified members of GWBC, we thoroughly enjoyed participating in the POP Conference last year.Not only were we able to hear from dynamic speakers, but wewere ableto gain invaluable exposure for our firm, as a tradeshow exhibitor.It was a tremendous opportunity and allowed us to more easily connect with Women’s Business Enterprises (WBE)and corporatemembers alike," said Godwin.
Since women businesses produce more than $1.1 trillion in sales and are among the fastest growing businesses in the United States, corporations are quickly seeing their contribution to economic growth and the importance of creating more leadership opportunities for female professionals.The added awareness brings businesses like GWBC and its members hope for continued success and eager to create more opportunities like the POP Marketplace Event.
Roz Lewis, CEO of GWBC, said she is thrilled for thisyear’s event due to an appearance by NewYork Times bestselling author, John Gerzema.It will be the first time in Power of Partnering Marketplace history that the keynote speaker is a male.Gerzema’
“The overall message of Gerzema’s book is about how women (and men who think like them)will rule thefuture.It’
Day one of the event will provide women the opportunity to participate in the WAVEGolf Tournament at the exclusive East Lake Golf Club, home of the season-ending TOUR Championship for the PGA Tour.
While playing the elite course, womenwill network, strengthen relationships and of course, enhance their golf skills.As they continue intodaytwo’s POP Conference, women will experience a full-dayof lucrative information to assist themin achieving business goals and procurement.
“The first day is anaction-packed day fullof networking, socializing and golfing.It’s an opportunity for thesewomen to get to know each other and share ideas.The second day is packed withopportunities to hear from the experts on the Affordable Care Act, and transformational training on whole-lifecoaching that will have an effect on many of our women businesses and corporate professionals.Our afternoon sessions are slated for attendees to talk to the experts about access to cash for their businesses and matchmaking opportunities with corporations,”
For information on how to register please visit:
or contact Mignon Philpotts, Program Manager at 404.846.3314 ext. 1 cell: 404.713.8685 Roz Lewis, 404.856.3314 ext. 2 Cell: 678.446.6934
ABOUT GREATER WOMEN’S BUSINESS COUNCIL
The GreaterWomen's Business Council (GWBC®) is at the forefrontof redefining women business enterprises (WBEs).An increasing focus on supplier diversity means major corporations areviewingour WBEs asinnovative, flexibleandcompetitivesolutions.The number of women-owned businesses is rising to reflect an increasingly diverse consumer base of women making a majority of buyingdecision for herself, her family and her business. GWBC® has partnered with dozens of major companies who arecommitted to providing a sustainable foundation through our guiding principles to bring education, training and the standardization of national certification towomen businesses in Georgia, North Carolina and SouthCarolina.