Naomi & Nicole® Introduces Its Smooth Lace Shaping Collection

NEW YORK - Aug. 16, 2013 - PRLog -- Naomi & Nicole® has announced the introduction of a new lace shapewear collection to the intimate-apparel marketplace. This group consists of five styles that combine luxurious fabric and lace, with exceptional fit. The collection gets its name from the feminine, scroll-patterned lace applied to the garments’ sides. This entire collection delivers firm control, which will beautifully shape the wearers body.

The Smooth Lace Shaping collection features the technological innovation that customers have come to expect from Naomi & Nicole® - the patented Wonderful Edge® silicone finish. It prevents each of these garments from riding and rolling up. It’s applied directly to the fabric at the hem or the legs, without the need for seams or elastics. And, since it consists of many, distinct rows of silicone that stretch with the fabric, rather than just a single, rigid band, the Wonderful Edge® is surprisingly breathable, cool, and comfortable.

This collection consists of the following five, incredibly comfortable and fashionable styles: the Torsette (Style 7481), which is designed to be worn with the wearers’ own bra; the Waist Cincher (Style 7482), which shapes the figure between the underbust and the hips; the Hi-Waist Brief (Style 7485), which rises to the underbust; the Hi-Waist Boy Short (Style 7486), which rests between the underbust and the upper thighs; and the Torsette Bodybriefer (Style 7483), which smooths the figure from the back to the derriere.   

The Smooth Lace Shaping collection can be found at select Belk®, Bergner’s®, Bon-Ton®, Boston Store®, Carson’s®, Elder-Beerman®, Herberger’s®, Kohl’s®, and Younkers® locations and at www.naomiandnicole.com.

About Naomi & Nicole®

Naomi & Nicole® (http://www.cupidintimates.com/naomi-nicole), first introduced in 2002, is a brand of women’s intimate apparel made by Cupid Intimates that’s comfortable, fashionable, and innovatively designed. Its diverse lines of panties and shapewear incorporate great fabrics, cutting-edge product features, and updated looks at affordable prices for the contemporary customer.

Its revolutionary panties are available in a variety of styles, materials, prints, and colors. Whether looking for bikinis, hipsters, hi-cuts, briefs, boy briefs, or boy shorts; microfiber, lace, or cotton/Lycra® fabrication; or deluster prints, solid basics, or fashion colors and stripes, any customer can find a panty that’s right for her. Tying this variety together, and setting it apart from its competition, all Naomi & Nicole® panties incorporate the patented, breathable Wonderful Edge® silicone finish at the leg openings.

Naomi & Nicole® shapewear offers light, Amazing Light®, Comfortable Firm®, and firm control through silhouettes made for the upper torso, lower body, and complete figure. Most styles feature revolutionary Wonderful Edge®, Wonderful Panel®, and/or Wonderful Seam® technology that deliver stitch-free smoothness, unrivaled comfort, fit adjustability, garment stability, and targeted shaping results.

Naomi & Nicole® intimates can be found at a variety of retailers throughout the United States including Bealls Florida, Belk®, Bergner’s®, Bon-Ton®, Boscov’s, Boston Sore®, Carson Pirie Scott®, Elder-Beerman®, Fred Meyer®, Herberger’s®, Kohl’s®, Macy’s, and Younkers®. They’re also available through the websites of most of these stores, as well as from NaomiandNicole.com and HerRoom.com. Naomi & Nicole® panties and shapewear are also distributed in various countries across the globe.