Title: New Research Study Reveals Best Practices for Sustaining the Impact of Sales Training

July 30, 2013 – Training Industry, Inc. and Axiom Sales Force Development, LLC have released a new research report examining how organizations sustain the impact of their sales training initiatives, particularly using coaching techniques.
 
July 30, 2013 - PRLog -- With the participation of more than 120 companies, the research report reveals several key findings, including:

•     Approximately 65% of respondents believe that their companies’ coaching programs are effective at sustaining the impact of sales training.

•     Effective companies provide more formal sales training and more consistent sales coaching, as opposed to the informal, ad hoc training offered by ineffective companies.

•     Effective companies devote more to the sustainment of sales training than to planning and delivery.

•     Effective companies consistently measure the impact of sales training, using skills gap analysis three times as often as ineffective companies.

The full report can be downloaded here: (http://www.trainingindustry.com/training-outsourcing/products/research/sustaining-the-impact-of-sales-training.aspx)

http://www.trainingindustry.com/training-outsourcing/products/research/sustaining-the-impact-of-sales-training.aspx

“This particular sales training study allowed us to better understand how organizations sustain the impact of their sales training, and highlighted the practices, tools and technologies, and measurement techniques used by effective companies,” says Jessica Eure, Training Industry, Inc.’s Research Manager.

“Our industry research reaches over 100,000 global training executives and professionals,” says Ken Taylor, Training Industry Inc.’s Chief Operating Officer. “By engaging learning leaders from a range of industries, we ensure that our research accurately reflects current industry trends and addresses the challenges and best practices shared by professionals in the corporate training space.”

Training Industry, Inc. spotlights the latest news, articles, case studies, and best practices within the training industry. Training Industry, Inc. research captures the collective wisdom of learning professionals, revealing fresh data on trends and practices in the evolving training market.

For additional information on Training Industry, Inc. research, email info@trainingindustry.comor visit www.trainingindustry.com (http://www.trainingindustry.com/products/Research.aspx).
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