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Follow on Google News | PolyU Micro Fund-supported start-up snatches international design awardWith its elegant and fashionable “CAN-WATCH” series using recycled materials, the start-up company Alchemist Creations which was founded with the support from the Micro Fund Scheme of PolyU has won the Germany’s “Red Dot Design Award 2013”.
The “CAN-WATCH” The special series follows the concept of combining the maxims of sustainability with a social mission, turning waste material into fashion accessories. By upcycling from the bottom of an ordinary soda can, the “CAN-WATCH” The Red Dot Design Award is an international product design prize awarded by the Design Zentrum Nordrhein Westfalen in Essen, Germany. It was also the second time that the Red Dot Design Award went to PolyU design graduates. Launched in 2011, PolyU Micro Fund Scheme aims to cultivate innovative and entrepreneurial ambiance in the PolyU community, nurture socially responsible youngsters with “Do well Do Good” entrepreneurship through actual entrepreneurial endeavours, and facilitate knowledge transfer of the University’s innovations and technologies. ***** Press contact: Ms Idy To Assistant Director, Institute for Entrepreneurship Tel: (852) 3400 2808 End
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