Desigual presents its new “For Everybody” collection at 080 Barcelona Fashion

BARCELONA, Spain - July 17, 2013 - PRLog -- With a beach feel, combining Caribbean and Mediterranean trends, the Brazilian top model Adriana Lima dazzled the catwalk with Desigual's “For everybody Sex, Fun & Love” collection.  Colours, prints and incredible textures for a 100% Desigual summer.

The fashion brand Desigual showcased the colourful spirit of its women's t-shirts (http://www.desigual.com/en_GB/womens-clothing/tshirts/), printed dresses, etc., along with an elegant and sexy, defiant and fun, completely fearless Adriana Lima. The event was attended by important local celebrities, and broadcast live on YouTube and Instagram video for mobile to offer access to all the Desigual fans.  This collection isn't called FOR EVERYBODY for nothing!

Desigual's “For everybody Sex, Fun & Love” collection articulates three concepts:

SEX. The collection's most seductive side takes on a more urban feel than ever, marked by the predominant use of black.  Here we find sheer dresses and tops decorated with metallic studs, sequins and beading, with a real rocker look.

FUN. Desigual's most classic range recovers its DNA through the use of original features, such as black and white, phrases, brush strokes, symbols, animal prints and the brand's now legendary MARGARITA as the main protagonist.  Here we can appreciate a more simple side, dominated by tops and dresses with geometric prints in an attractive palette of greens and fuchsias. What's more, the Blonde designs still play a key part, with that combination of embellished and simple; the striking Big Flower and the Asbury aspects, prints with the look of wasted wallpaper and a Victorian air.

LOVE. Flowers dominate this romantic, bohemian range, with hippie-chic dyes. An essential feature is the long, flowing dresses,with floral motifs combining stripes, as well as the tie-dye and dip-dye prints. Ethnic prints are applied to dresses, skinny trousers, t-shirts and crochet jumpers.  Not to mention a very Desigual sailor range, with stripes and lines of daisies. Worth highlighting is a series of light jacquard jackets with floral prints taking inspiration from upholstery, in very bright colours.

That's “FOR EVERYBODY”, a collection which oozes emotion and is designed for everybody. An ambitious but attainable objective; seduce a whole wide world of people who are interesting, fun, friendly, loving, daring,... And this is exactly how Adriana Lima presented it at the 080 Barcelona Fashion show on 9 July 2013.

About Desigual

Desigual is characterised by its unique, optimistic and colourful designs. The firm began operating in 1984. The company currently has a workforce of over 3800 people from 85 different nationalities. During 2012, Desigual sold over 22 million items of clothing throughout its different sales channels all over the world. The fashion company ended 2012 with a worldwide presence of over 330 stores, 9,000 multibrand stores and 2,200 outlets in department stores in over 100 countries.