WOBURN, Mass. -
July 31, 2013 -
PRLog -- Boston, MA: MadDash E-Media, the world’
s leading online employment video provider, has released their 2013 Employment Video Usage Survey, which tracks Fortune’
s top employer’
s use of online video. The survey, designed to provide insight into corporate America’
s use of online video to promote their employment brands, is released yearly.
View Survey Infographic Results Here: http://www.maddash.net/
lp/video-usage-
survey
“The trend continues”
, notes Shannon Price, MadDash Managing Partner, “as we continue to see today’
s top employers emphasizing video across their career websites. These employers are working extra hard to differentiate their employment brand with their candidate audience. Video seems to be a cornerstone in this effort.”
The survey polled the entire list of Fortune’
s 100 Best Companies to Work For 2013, tracking video usage across each company’
s primary website, their career website, and YouTube.
Among the results:
39% - Are utilizing integration “best practices”**
within their website.
95% - Use video in one of the three surveyed locations (Main site, Career site, YouTube)
36% - Use video in all three primary locations
71% - Use video on their career site
85% - Have YouTube Channels*
** Download our free guide to Integration Best Practices
http://www.maddash.net/lp/video-integration-best-practices/* Download our free white paper on the 11 Reasons to Reconsider Using YouTube
http://www.maddash.net/lp/yt-downloadAbout MadDash E-Media, Inc.
MadDash E-Media is the nation’s leading electronic media production company, dedicated to delivering value-based video initiatives to enterprise clients. With over 13 years of experience creating video content, our turnkey approach to production offers the industry's best video solution, all within a customizable package. MadDash can be reached via our website www.maddash.net or directly via our toll free number: 866-623-3274.
