OnTheFlea First Customer App to Use PingPals Privacy Protected Cloud Service

LUND, Sweden - July 11, 2013 - PRLog -- There are many challenges in developing mobile apps today. For instance if the app use maps it cannot be used without good Internet connection and privacy concerns are a hot topic in the news today. With PingPals rapidly developing cloud services, web and app developers can build services that make use of maps in offline mode and can also ensure the user full privacy without the possibility of tracking or listening in on conversations.

First to run PingPals cloud service is the fast growing Virtual Flea Market app OnTheFlea, which attracts a large number of users all over Sweden.

"Using PingPals technology for future versions of OnTheFlea is extremely exciting for us," says Mikael Drene, Marketing OnTheFlea.

"PingPal gives us the opportunity to quickly and at a low cost develop our functionality. The technology makes it easy to launch new exciting features on all of our platforms: iPhone, Android and Web - so that we can focus on quickly building up OnTheFlea service to a leading marketplace for used goods. "

PingPal offers unique privacy protected positioning, best described as a dialogue between two devices - where a position only can be requested by an authorized contact. The positioning information is transferred directly between the two user devices and not stored on any servers, and since the positioning is only performed when requested for, it saves a lot of battery and data traffic.

The same privacy protected technology is also used in the chat and Voice over IP modules included in PingPal.

Another major advantage of PingPal is the ability to use offline maps, which is particularly well suited for outdoor, sports, events or tourism apps in which the user often moves outside ideal mobile coverage.

"Today neither Google nor Apple Maps allows developers to work with offline maps for licensing reasons. This is an important feature for many types of apps where for instance the rugged terrain only has 2G/GPRS coverage or at overcrowded events where the mobile network gets overloaded. The network capacity is simply not enough to show an online map and all you get is a map pin on a blank screen. Not a good user experience. PingPal also minimizes data traffic making it perfect for travelling abroad to countries where roaming charges apply, “explains Fredrik Beckman, CEO of PingPal.

PingPals cloud services for developers of mobile apps has now been opened to public beta for specially invited apps and app developers. Read more at www.pingpal.se.

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For more information on PingPal, visit www.pingpal.se or contact

Fredrik Beckman, Founder & CEO; fredrik@pingpal.se or 0709-53 86 85

For more information on OnTheFlea, visit www.OnTheFlea.se or contact

Ola Andersson, Founder & CEO; ola@OnTheFlea.se or 0766-10 61 83

About OnTheFlea

OnTheFlea is a flea market app where the user easily and cheaply can sell everything that he or she no longer needs. If you are out shopping you can check what’s on sale close by on a map. Or in a place you are heading to. Like a flea market without tables. Ads cost from a few Swedish Kronor and takes under a minute to post. Read more at www.OnTheFlea.se (in Swedish).

About PingPal

PingPal offers a cloud-based platform for positioning, maps and communication. With our simple yet sophisticated API, any developer can develop mobile apps for iPhone, Android, Web, etc., targeting for example tourism, events, outdoor sports, family safety and mobile organizations with staff in the field. The platform is optimized for true mobility with minimum data traffic, working in areas with only 2G coverage and minimal battery requirements, while still providing advanced features such as the location of friends in real time on locally stored and customized maps or communication via text chat or voice, known as VoIP.

Best of all, all features are FREE! The app developer only pays for the data traffic the app uses.

Read more at www.pingpal.se