Follow on Google News News By Tag Industry News News By Place Country(s) Industry News
Follow on Google News | Cardlytics Launches Card-Linked Marketing Platform for San Diego County Credit Union MembersAtlanta-based Cardlytics is pioneer of card-linked marketing
By: Cardlytics ATLANTA, July 9, 20013 – Atlanta-based Cardlytics, the pioneer of Card-Linked Marketing, announced today that its platform has been deployed by San Diego County Credit Union® (SDCCU®) to provide targeted rewards to their members in San Diego, Riverside and Orange counties. SDCCU implemented the platform through an ongoing partnership between Cardlytics and Fiserv , which provides SDCCU with Corillian Online®, the industry’ Relevant offers are now presented on each member’ Members can easily opt-out of the rewards offers, but activation rates prove broad consumer acceptance of Cardlytics’ “As the largest locally-owned financial institution in San Diego, we value people and community,” “San Diego County Credit Union is dedicated to providing customers a superior digital banking experience with relevant value, increasing customer satisfaction and loyalty,” In addition to the core Cardlytics solution that SDCCU implemented, the partnership between Cardlytics and Fiserv also provides financial institutions with access to ‘Cardlytics for Rapid Deployment,’ for institutions wanting a lighter implementation, and ‘Cardlytics for Credit,’ About San Diego County Credit Union San Diego County Credit Union (SDCCU) is San Diego’ About Fiserv Fiserv, Inc. is a leading global technology provider serving the financial services industry, driving innovation in payments, processing services, risk and compliance, customer and channel management, and business insights and optimization. For more information, visit www.fiserv.com. About Cardlytics Atlanta-based Cardlytics is the leader in Card-Linked Marketing, based on a unique marketing and analytics platform, providing businesses - for the first time - with a timely and complete view of consumer purchase behavior. The company has unmatched, exclusive access to current and historical purchase behavior for ~ 70% of U.S. households, capturing spending across all stores and categories. Cardlytics can finally answer the question: what share of your customer’ The Cardlytics platform is built upon historical consumer purchase information, provided securely by its premier network of nearly 400 financial institution partners, including Bank of America, PNC and Regions Bank. The company is also the pioneer and leader in the card-linked marketing space, providing both national and local businesses with digital and mobile marketing options to make a direct connection to buyers. Founded in 2008, the company is backed by leading investors in both Silicon Valley and Boston, and strategic investments from Aimia and FIS. End
Account Email Address Account Phone Number Disclaimer Report Abuse
|
|