I generally give my clients their digital images for a small fee. I realize this is “giving away the farm”, but I understand the position of my clients and what they really want. And I totally get it. I’m on board; it’s much more fulfilling to me, as a photographer, to give my work to someone who will enjoy it for years to come than to let them sit unappreciated on my hard drive.
But there’s more. They usually print them at walgreens. or snapfish. or… walmart.
It used to make me cringe, it’s true. But I got over it. And this is why.
As a photographer, printing is important. Having your work accurately represented for the world’s eye to see is important. As a photographer, I would never personally print the photos I put on my walls at Walgreens, because the exactness of the photo means something to me. The quality of the print paper, the vibrance of the colors, the finish, the clarity, the sharpness, and did I mention the exactness, those things are very important to me. Because I will notice if the shading is off, if the colors aren’t as vibrant, if someone’s face looks too dark.
But that’s me. And that’s not my client. They see the people in the photos, the expressions, the moment captured, and not necessarily each individual pixel. It’s not their work, it’s their family. It’s also, I understand, their money. As in, they have to spend their money to print their photos after spending their money to have their photos taken. And I definitely respect that!
However, I’ve made the effort to bridge the gap a bit. I’ve done that by offering clients the ability to have professional prints at affordable prices. I know it sounds too good to be true, but the truth is I feel really great about this option and I want my clients to understand it.
At clients’ proofing galleries, there is always the option to order prints. The prices are extremely reasonable, affordable for even the penny-pincher, but the quality is really great.
The printing work is done through a company who is a subsidiary of Miller Imaging. Miller Imaging (http://www.millerslab.com/
But did I mention the prices were right? Because they are! Let’s get something straight here. Unlike most photographers, I do not make most my money from prints. I’m not interested in making most of my money from prints. So I don’t mark the prices way up. They are affordable for you, my dear, faithful clients.
The bottom line is, I want you to have your photos in your hands and on your walls and I want to help get them there.
So print those photos! Don’t let them sit on your computer or on your gallery unused and unappreciated!
Please check us out to learn more about our work: http://www.clearlyphotography.com/