Moral Me by Alan Cornes. New ebook by UK author.

New book by British author explores a forgotten side to multi-cultural and inter-cultural discourses by exploring what humans have in common, and how this is a basis for better understanding between individuals and cultures.
 
June 24, 2013 - PRLog -- Moral Me differs from other intercultural books because, instead of an examination of cultural differences, it sets out to discover what humans share in common and how this knowledge can be useful to those who want to build relationships with those from other cultures.    

Language aside, certain human attributes, hardwired into our brains, play a crucial part in enabling us to communicate, and connect with others from different cultures. Empathy and implicit bias are two of the key elements influencing our ability to connect and build deep, meaningful relationships with others. Empathetic ability enables while a lack of it disables. Implicit bias may help a group to bond, and foster team cohesion against a threat brought by outsiders, but implicit bias is also a polite term for prejudice, which at best can hinder amicable communications, and at worst can prevent any positive communication from taking place. Moral Me explores what recent advances in neuroscience can offer us in our understanding of both empathy and implicit bias and then what use we can make of the information.

Crossing cultural boundaries is as much about making choices and decisions as it is about solving problems and reconciling differences. The more difficult of these choices are those that challenge our values and require us, not only to make a judgement or a decision, but sometimes, in effect, to choose between the person we are, and the person we want to be. These are the choices that linger in the back of our minds and haunt us, especially if we later feel we made the wrong choice. The book explores what neuroscience has to tell us about morality and how moral philosophy can provide understanding and guidance on how to deal with challenging moral dilemmas.

Download Moral Me on amazon here:

http://www.amazon.com/dp/B00CD1YYA6/

http://www.amazon.co.uk/dp/B00CD1YYA6/

Please contact notsonoblebooks@gmail.com to arrange an author interview or for any further information.

About Not So Noble Books

Alan Cornes’s book follows Not So Noble Books’ aim of producing ebooks very much of the times, such as Marketing is Violence by Marianna Cage – a challenge to the demigods of the sign – and the thrilling fiction works of bestselling author Ann Abrams.

The London-based digital publishers, established by academic Erik Empson and artist Jasper Joffe, are proving just how you can sell books on the net. Since launching in June of last year, Not So Noble Books has added over twenty titles to its fast growing catalogue of fiction and non-fiction which doesn’t conform.

Jasper Joffe comments: “Ebooks allow near daily revision of texts, covers, blurbs etc. They have changed what a book is, and allow direct access to the public without the filter of agents or big publishers. We can find the newest and best talent and get their books out there faster than ever.”

Visit NOT SO NOBLE BOOKS’ webpage here: http://www.radicaleyes.it/notsonoblebooks/

Contact Erik Empson for press copies, images or requests for author interviews: notsonoblebooks@gmail.com
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