Be your bright and shiny self throughout the year

INDORE, India - June 22, 2013 - PRLog -- Be your bright and shiny self throughout the year

While we always invest a lot of time and effort to protect our face, our body needs equal attention. Negligence to the body skin is the common beauty faux pas, where it ends up looking several shades darker than the well protected and nourished face. Hence keeping your body skin protected from the sun attack should always be one of your top priorities.

Overexposure to the direct and intense sunrays triggers the body’s natural defense mechanism to combat the heat attack by producing melanin; the primary determinant of skin color (http://en.wikipedia.org/wiki/Human_skin_color). The photo-protectant property of melanin enables the skin to dissipate more than 99.9% of the absorbed harmful UV radiation. But an overproduction of melanin leaves the skin looking few shades darker and also leads to uneven skin tone. Skin dehydration is another sun evil which leads to the skin looking dull and lifeless.

Keeping in tune with the changing fashion girls nowadays opt for light, fashionable shorts, spaghetti tops, skirts and sleeveless dresses, leaving their skin vulnerable to darkening. Those who want to avoid this situation prefer to hide under long and boring clothes. But, besides the discomfort it may result in heat allergies and rashes. On top of that, it really does not go with today’s fashion.

Your best savior in such a situation will be a skin lightening lotion that provides your body skin with the much needed care and nourishment and allows you the freedom to wear light and cooling clothes. A lotion that acts like a filter allowing only the good properties of the sunrays and blocking out the harmful ones would be an ideal solution. The New Vaseline Healthy White Lightening Lotion is one such lotion which acts as a protective layer for the skin. This product contains skin illuminating minerals with Vitamin B3 and Yogurt serum that goes into different layers of the epidermis making your skin 4 times* fairer and with regular use, skin keeps getting fairer.

New Vaseline Healthy White Lightening Lotion also comes with SPF 24 variant, a triple lightening lotion which helps keep your skin fair and even-toned under the sun.

Now get ready to pamper your body skin as well and get that instant long lasting glow which brings out the confidence in you to step out in the dreading summers.  

For more details contact:

Atul Malikram

atul@atulmalikram.in