MoonLightWealth Free Webinar Delivers More Value Than Some Paid Trainings.

June 21, 2013 - PRLog -- Have you watched the MoonLightWealth Webinar yet? It contains some great content that others are paying money to learn in other webinars.

Here's my problem with many of the webinars from online marketers today:

1) Delayed Webinars
This is where you get the option of choosing a date some time in the future. Once you have someone's attention I think its counter-productive to make your viewer wait several days to see the presentation.

Yes, some will argue that you get a better (more 'purchase ready') crowd with this tactic. But I disagree. Attention is such a precious commodity that I believe far too often the delayed presentation winds up becoming the unseen presentation.
Here are the 3 magic words to remember:

People Are Busy!

Another reason this is a dangerous tactic is because there are far too many webinars online today. It's confusing to the marketplace what webinar is for which offer. (Even when they may actually want to see the webinar).

2) Double Opt-In
Having a teaser video on the webinar page (or a still image) forcing your audience to opt-in is another kamikaze strategy. Why? Simple. There are a dozen other webinar offers in their email box just waiting to divert their valuable attention.

I think the last thing you should do is to send anyone back to their inbox with all the clutter they hold today.

My Solution
I believe the easiest solution is to create compelling content that the viewer will watch and enjoy the value. It will make sense for them to get more information (or try a sample) out of sheer appreciation.

Yes, I know that this approach goes against the grain of what others are teaching. But, let's face it, email in-boxes are minefields these days.

I believe that when you have someone's attention you must reward them for taking action NOW! Which is what I have done at the link below, without opt-ins or delays.

One more thing. This is not a marathon webinar. It's only 20 minutes long. It does not contain fluff or filler. You can enjoy this value-packed webinar right this very second!

Bon appetit!

http://www.moonlightwealth.com/Webinar