How New Real Estate Young Guns Attract More Clients By Starting Conversations

SYDNEY - June 10, 2013 - PRLog -- Cold Calling Specialist, Odile Faludi is teaching people in her half-day workshops held in Bondi Junction, Sydney not only how to open doors but how to open the minds of potential new customers. “It’s about finding a better way of communicating and avoiding the triggers that set off negativity. This will improve every aspect of your life. Mind you in saying that, I have yet to find anything that works with teenagers so I would like to have that disclaimer from the onset.” Odile laughs.

Next Cold Calling Success Formula Workshop is on the 25th June 2013. The program suits all sectors but at the moment the real estate agents are queuing to get into the program. The reason being is that the communication skills taught can be taken from the calling stage right through to the negotiation table. The young guns are finding it’s a great foundation to work from while the seasoned pros are finding it’s a terrific refresher on cold calling techniques that do engage. The Workshop highlights how to get more clients by starting a client attraction conversation.

This valid point is defined by the meaning of selling. The definition of selling can be easily summed up by saying it is a conversation between two or more people where at the end somebody gets the opportunity to buy and money is exchanged. That’s why mastering conversations are crucial to getting more customers and making more sales. The only thing that dooms a sale is the person’s inability to candidly and effectively hold conversations required to resolve someone’s problems. The presence of problems is a sure way to get a sale. In most cases, people only buy when they need something.

Odile always asks an important question at the end of each Workshop to each participant, “What is one thing you will take away from today and use immediately to make more sales?” The answers have varied and that is because there is so much content in this course. People seek to find answers to specific questions that have hindered their ability to improve sales. One common response has been… better choice of words, being more selective with dialogue.  

Recent attendee, Robert Terley from Position Realty, Rose Bay, Sydney confessed, “I always tend to start the conversation with, Hello, how are you?”  Odile quickly jumps in and says, “The truth is most conversations are killed a few words after saying hello.” Odile explains the line, How are you? …Halts conversation. Odile highlighted that this opening line is an obvious giveaway that you are a cold caller. Most inexperienced callers start the conversation this way and it usually doesn’t go down too well. Let’s face it, isn’t it an insincere approach as how interested are you to know how someone is when you don’t even know them. Odile always suggests starting off with “Hi, it’s Robert speaking from Position Realty, and I am hoping you can help me?” Or “Hi, it’s Robert Terley speaking from Position Realty; could I please check something with you?” Start first the conversation by seeking answers and clarification that you are speaking to the “right” person then progress the call.

Another part of the course that people really enjoy is the role playing section. Deborah Terley, Managing Director, Position Realty Rose Bay, Sydney said, “Your delivery, information and presentation were first class. So many people do not understand the very basics of ‘starting a customer conversation’. You made it appear easy and instilled into the team that unless you try you just don’t know where it will take you. The team especially enjoyed the role playing time. Your candid and generous approach and tone of delivery kept all participants interested and enthusiastic. Congratulations on an excellent workshop and once again thank you!”

See Deborah's comment here:

http://www.youtube.com/watch?v=XxFzvusDqNo



Odile Faludi credits the success of the workshop on its uniqueness. She says, “You can’t Google the content, you cannot learn it on a webinar and you can’t download a whole load of stuff off the internet. You actually need to invest the time and money and spend five hours with me. It’s a practical no nonsense face-to-face coaching.” Odile proudly brags that she has been mentored by one of the best in the business, Phil Polson, Founder of Sales Drive. Odile Faludi states, “Since working closely with Phil Polson I have learnt more in the last six months than I have learnt in the last six years. He has a deep knowledge of sales and it is evident in everything he does. I feel blessed to be under his leadership.”

The workshop is full of surprises and the various case studies highlights Odile’s expertise in getting opportunities to present to C-suite level executives. The key is asking questions that will attract conversations. Such as “What’s your view?”, “Can you help me better understand?”, “What are the major challenges you are addressing in your business at the moment?” or “How do you assess value?” These are implication questions which can create robust conversation and in doing so will intensify the need for a sale.

Maurya Rieder, Director of Sciforma recently said, “Odile definitely knows her stuff! I highly recommend anyone that wants to feel more comfortable reaching out and starting conversations, either on the phone or in person, to take this course. This course covers a number of topics that I did not expect it to. We were given great feedback by Odile on how we can be most effective in a variety of ways. You will not be sorry that you invest your money, and more importantly, your time in this course.”

Finally, Victor Sultas says, “When someone is confident they enter into a state of dialogue where a conversation of openness, respect and opportunity to learn from both sides happens in the moment.” We only have moments to create an opportunity through conversation when we speak to someone for the first time. Odile insists, “Only those who are well trained and highly motivated will surpass their sales dreams and make those moments a reality.”

Odile Faludi

Telephone: 61 (02) 9665 0796 or 0425 250 677

"The price of anything is the amount of life you exchange for it."  Henry David Thoreau 1817-1862