SWEET LEAF TEA® Announces Official Iced Tea Sponsorship of The Governors Ball Music Festival

NEW YORK - June 5, 2013 - PRLog -- NEW YORK (June 5, 2013) – Sweet Leaf® Tea, a brand known for its authentic, organic and/or all-natural teas and beverages, is pleased to announce its official sponsorship of one of the largest and most renowned music festivals of the East Coast, The Governors Ball. Providing the “Sweet Spot”  Recharge Station for festival goers to enjoy, Sweet Leaf® Tea’s homemade goodness will be available for purchase while festival attendees enjoy their favorite tunes.  

An avid supporter of music, with past sponsorship of festivals such as Austin City Limits and Lollapalooza, Sweet Leaf® Tea believes that nothing goes better with the festival experience than a cool drink of iced tea. With that in mind, the beverage company is taking The Governors Ball by storm and offering attendees a place to sit back in the brand’s  “Sweet Spot” Recharge Station. An oasis of rocking chairs, picnic tables, corn hole and a place to recharge your cell phone, the lounge is the perfect place to rejuvenate and charge up between acts. In addition to the lounge, Sweet Leaf® Tea will continue to raise awareness about the Be Sweet Out There™ campaign, bringing an interactive bottle cap installation to the festival that will encourage attendees to perform “sweet acts.”

“Since the brand’s inception, Sweet Leaf® Tea has always been a supporter of live music,” said Meghan Conboy, Marketing Manager of the Sweet Leaf® Tea brand. “The Governors Ball is a very popular and widely respected music festival, and we are very proud to be the Official Iced Tea Sponsor. We invite all attendees to make use and take advantage of our “Sweet Spot” Recharge Station and look forward to adding to the festival experience.”

Sweet Leaf® Tea will be at The Governors Ball on June 7- 9, 2013 located at Randall’s Island in New York City along the East River. In addition to the ”Sweet Spot” Recharge Station, Sweet Leaf® Tea beverages will be available for sale at locations throughout the festival. For details about The Governors Ball, please visit www.governorsballmusicfestival.com and for more information about Sweet Leaf® Tea, please visit www.sweetleaftea.com.

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About Sweet Leaf Tea®

Founded in 1998, Sweet Leaf® Tea is one of the fastest-growing beverage brands in the United States. Sweet Leaf® Tea is based on founder Clayton Christopher’s grandmother’s recipe and technique, and is available nationwide. Sweet Leaf® Tea is now a part of the Nestlé Waters North America family of companies, joining the number three non-alcoholic beverage company by volume in the US. For more information please visit, http://www.sweetleaftea.com