CTM Media Group Partners with OTMPC to Launch Digital Visitor Information Network

TORONTO - June 17, 2013 - PRLog -- CTM Media Group has partnered with OTMPC (Ontario Tourism Marketing Partnership Corporation) to launch the award-winning Ettractions ExploreBoard network in eight travel centres across the region: Barrie, Niagara Falls, Sarnia, St. Catharines, Tilbury, Windsor Park, Toronto, and Bainsville.

“OTMPC is pleased to be partnering with CTM Media Group to bring advanced technology to eight of our travel information centres in order to make it easy for Ontario’s visitors to access travel information. The technology offers a great opportunity for tourism operators to work with CTM and OTMPC to provide information about their products and services, which will entice visitors traveling through Ontario to extend their stay,” states Ronald Holgerson ,  President & CEO of Ontario Tourism Marketing Partnership Corporation.

The interactive digital touch screen is transforming how and when visitors receive travel information. This cutting-edge marketing tool maintains high definition images and offers visitor information in multilingual translations including English, French, Spanish, German, Portuguese and Mandarin.  Visitors can access maps and directions, watch videos, preview menus, and send content from the board including special offers to their e-mail address or smart phones from the kiosk.

ExploreBoard allows visitors to browse Ontario tourism attractions in a fun and interactive way. Targeting over ¾ of a million Ontario traveler and tourists each year, ExploreBoard drives brand awareness and is an effective tool influencing travel purchasing behavior. As the recent recipient of DSA’s Best Travel & Hospitality Deployment for an interactive kiosk, ExploreBoard has been recognized as an industry innovator, one that allows businesses to increase their market reach while dynamically deliver dynamic content to a valuable visitor audience. As an economic driving force, tourism generated $21.4 billion in tax and other revenue for governments in Canada in 2011.

For more information on how to host or advertise on the touch screen visitor information network contact support@ettractions.com (mailto:support@ettractions.com?subject=Inquiry%20from%20C...) or visit:  http://www.ettractions.com/explore (mailto:support@ettractions.com?subject=Inquiry%20from%20CTMMediaGroup.com)