eSchoolView--Loveland City Schools Agrees That Mobile Is The Only Way To Go

COLUMBUS, Ohio - May 14, 2013 - PRLog -- Loveland City Schools understands that building and maintaining meaningful relationships with their community is critical to a school district’s bottom line. Finding ways to reach out and share timely and relevant information -- affordably -- can sometimes seem like a challenge. Loveland City Schools found a new district website with mobile is the answer.

Google statistics show parents, students, staff and the community are using the mobile view to access pertinent information at exponential numbers. Over 50,000 page views have been accessed via mobile. *Research shows mobile pages provide a 75 percent higher rate of engagement. **Furthermore, worldwide trends show internet access from mobile devices may exceed desktop access as soon as 2014. Analytics indicate significant growth in mobile page views with no signs of slowing.

Loveland City Schools included the mobile view when they redesigned their website. They recognized the benefit it would provide their target audience. It provides easy access for visitors to navigate and gain information quickly via a few swipes on their mobile device. With over 500,000 website page views in less than five months, Loveland City Schools feels confident that they are reaching out to more community members, parents, students and staff to make a difference! The mobile view has played an important role increasing this number.

“At least 60% of our new clients sign up for mobile with the redevelopment of their district and school sites. This proves the education sector realizes the importance of mobile even when budgets are often slim. We have also seen an incredible influx from our existing clients to sign up for mobile in the past 6 months without much promotion,” says Rob O’Leary, Executive Director of eSchoolview.

It automatically pulls data from the district site with one point of entry and displays instant alerts. Some other features include but are not limited to the ability to access the staff directory, athletic information, PTA meetings, board meetings and more. With just a swipe of the finger, you can contact your child’s school or access the map feature where visitors can follow directions and navigate to each school. Lots of mobile access stops at just a few basic links but the swiping motion will lend you much more through eSchoolView’s Mobile View. The HTML5 technology allows for unique customized design to coordinate with the district and school sites.

“Parents, staff and students live in a world of convenience all for their own reasons. We are trying to pack more things into the same time frame without sacrificing anything. Mobile access helps us meet these goals,” states Michelle Vroom, Public Relations Strategist of eSchoolView.

*Adobe Web Analytics, Omniture.
**Smart Insights, Mobile Marketing Statistics 2013

For more information visit http://www.eschoolview.com.