LiveWire SMS - The Smart way to SMS

MANCHESTER, U.K. - May 13, 2013 - PRLog -- SMS Marketing is going through a bit of resurgence – helped by the announcement of LiveWire’s new all in one SMS and mobile website platform.

With careful targeting to a relevant audience, with the right message at the right time, there is arguably no better way than to keep your customers updated, incentivised and motivated to do business with you.

With an open rate of approximately 98% and cost per message of 0.041p the return on investment odds are good too.

The big change over the last few years is the introduction of more sophisticated handsets – mobile devices that can now take a customer on a seamless journey of receiving an SMS offer and making a purchase or appointment straight on their phones.

LiveWire is making this process even easier, by giving subscribers the option to create FREE smart pages – a mini website optimised for mobile – which messages can link to.

For hairdressers this could mean a voucher for a cut and colour, for restaurants a voucher code for a free starter on Wednesdays and for gyms, a limited number of free trial sessions.

With full reports available for those who have clicked through, it also provides marketers and business owners with greater intelligence of who is interacting with their messages and specifically what their customers are most interested in.

Managing Director of LiveWire SMS, Tony Braide explains.

“Businesses are working even harder nowadays to win and retain business and customers everywhere are increasingly more price sensitive and deal hungry.

“Targeted properly, SMS is one of the most powerful ways to reach current and potential customers with messages and as long as they remain relevant, users will stay opted in.

“With over 98% of messages opened and read and the bonus of a medium which stays with the customer 24/7, SMS could unlock new opportunities for many small and medium sized businesses throughout the UK”.

The mobile website or free SMART pages is an added incentive created by LiveWire SMS to give customers added value to their campaigns.

Tony explains:

“There are a range of SMS providers out there but beyond selling credits, they are not really in the business of advising customers to achieve more sales.

“We’ve offered our users free mobile website service so that they can offer their customers instant access to vouchers, incentives and thus an increased likelihood of getting more sales or enquiries.”

LiveWire SMS are currently giving away credits for a limited time so you can try for free and without obligation. To find out more just text ‘livewire’ to 80809.