An insider’s look at Asheville SIGNARAMA’s favorite Graphic Designer David Strout

ASHEVILLE, N.C. - May 6, 2013 - PRLog -- Asheville, NC David Strout, Asheville SIGNARAMA’s intuitive graphic designer continues to WOW and impress clients with great signs and designs.

David Strout comes in early every morning and gets to straight to work, producing great signs, banners, logos, car wraps, flyers and many other materials, from the notes and ideas presented to him from the clients and team at Asheville SIGNARAMA.

David was born in Maine, and when he was 6, his family moved to Georgia.  “It’s quite a predicament, Northerners say I am not a northerner as I moved when I was young, and Southerners say as I was not born in the south, therefore I am not a Southerner either.  So I sort of feel like I am a mixture of both worlds.”  

“Growing up in Georgia on the outskirts of Atlanta, my first job was at a local Newspaper and from there went on to work at a custom sign shop.  It was there that I was involved in every aspect of the design and manufacturing of signs, channel letters, vinyl, CNC routing, welding and painting signs. During this time I attended the Chattahoochee Technical College and obtained a degree in Marketing and Advertising.”

He may have loved the city life, but spending almost his whole life in Atlanta was wearing thin. “Mainly the heat and the traffic, I still appreciate that ten minutes can get you just about anywhere in Asheville!”

Tragically David’s sidekick in life, his sister, passed away in an unfortunate car accident, leaving him with no remaining family ties. While recovering his loss he decided to make a change.  “An old roommate of mine had moved to Asheville and asked if I wanted to move also. I just knew Asheville would be such a good fit for me, so I moved my possessions to Asheville on one weekend and then rode with friends across the country to attend the Burning Man Project in Nevada. Being a fire spinner and an abstract construction artist and art car creator, it was a goal of mine I had always wished to achieve.  When I came back, my home was no longer in Atlanta and I was able to start my life a new in Asheville.”  This was in 2010.  

“In Asheville I started working at Neo Cantina, while I was looking for an opportunity where I could use my talents.   I came across a Craigslist ad for a sales role at Asheville SIGNARAMA and after a couple of months, moved into handling all the sign design and production. It has been a great fit and a wonderful team environment to implement and excel at my skills.”  

David loves working with the clients. “Designing a sign that exceeds their expectations is exciting and extremely gratifying. It’s the best when someone tries to explain what they want just by words and I create a visual that met there exact specifications and so much more. I love going above and beyond. When a customer asks for the simplest sign and I add so much more to the design I hope they recognize that added benefit by using our services. Mainly when I send a proof and get the response ‘Wow that looks really good and so much more than I expected’– ‘APPROVED’ is enough.”

Not only does Asheville SIGNARAMA and her clients benefit from Dave’s talents, but he is also involved in a number of the local festivals and groups such as the Burning Man Project, fire spinning community, a member of the Asheville Mardi Gras, and takes a big part in many of the funky events you may stumble upon around town that makes Asheville, Asheville.

David also gave some great advice for when you are thinking about a sign.  “Branding, Branding, Branding – your logo and image is key. People will recognize your logo the more it’s out there, and add a level a comfort and familiarity that will benefit you and bring results to your bottom line. Even on a small budget, there are options. Give us a try and let us give you some options.  Simply your logo and phone number works for your business.  Get it onto as many items as you can.”

“The sign advertising channel is so useful and never gets old. Signs are out there everywhere you turn. You do not have to turn a page or visit a particular site, it’s the repetition of someone lets say drives by your place and see’s your sign. They might not need that service, but when they do they remember where they can find it, or refer a friend through word of mouth. If no sign, many have no idea you are there. I’m beginning to rant, so don’t get me start on specials/events/promotional signage. Mostly I hope you visit us so that I can make sure your signage and designs screams the loudest message possible you are trying to convey with the best results. Of course, it also just plain feels good to invest in something that will give you a professional image and give you and your company a feeling of importance and accomplishment as your grow.”
David is particularly fond of taking a simple concept or idea, and making it come to life.  In addition to what we think of as traditional signs, David and the team create much more – from channel letters, displays, etched glass, vinyl to vehicle graphics.  For more information on the work that David and the team at Asheville SIGNARAMA do; visit their website or pop in to their store and say ‘Hi’ to David and the team.

About Asheville Sign-A-Rama
Asheville Sign-A-Rama is Western North Carolina's full service sign company.  Established in Asheville, NC 2011 as an independently and locally owned company, and is quickly becoming known as the place in Western North Carolina for all your sign needs.  With over 100 years of experience in sign design, marketing, manufacturing and installation, they can tackle even the most difficult and challenging projects with spectacular results.   “Our goal is to provide unparalleled service and expertise to our clients.”  For more information, please visit

http://www.signarama.com/store/local/asheville-nc

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