Today’s Senior Magazine: A Resource for Companies Marketing to Seniors

MAGALIA, Calif. - April 16, 2013 - PRLog -- Today’s Senior Magazine is among the leading magazines for seniors, and is a reliable source of information. This specific audience makes it a prime medium for targeted advertising by companies that make or sell products for seniors. Marketing to senior citizens through TV and radio is difficult because not everyone watching or listening to those programs is the target audience. A magazine like Today’s Senior is a coveted spot for senior ads, as it is read almost exclusively by this specific demographic.
http://todayssr.com/

Today’s Senior is a senior citizens magazine distributed in areas with high populations. This affords national businesses the opportunity to market to seniors in many areas, while also allowing local businesses to reach potential customers through targeted advertising to seniors in their area. Currently, Today’s Senior is distributed to a specific group of cities. But the senior magazine is looking for opportunities in new areas. According to a representative of the magazine, “there is an opportunity for entrepreneurs to bring this popular senior resource guide to their communities, without needing publishing, printing, or advertising experience”.
http://todayssr.com/distribution.html

While many marketers focus on a younger demographic, advertising to seniors is still a valuable opportunity for businesses. Many local businesses focus on senior products, but don’t know how to handle marketing to seniors. Bringing a magazine for seniors to these areas gives businesses a unique opportunity. Today’s Senior Magazine facilitates cheap advertising to seniors in existing markets, as well as the opportunity for entrepreneurs to expand their businesses.
http://todayssr.com/advertise.html

Photo:
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