Celebrities Call for Action For Mass media Outlets to Increase Uplifting Chidren's Programming

Entertainment BCorp partners with Nationwide Arts program calling for Transformational Children's Entertainment! Global Launch on Earth Day - April 22nd, 2013
By: Ligththouse Public Relations
 
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LOS ANGELES - April 11, 2013 - PRLog -- Imagination Heals, BALANCE Edutainment, allied organizations and celebrities are aligning together to launch the “Heal Our World, Heal Ourselves” campaign to relay the simple message that If we tell stories that illuminate, inspire and transform our relationship with the natural world and one another, we heal ourselves AND the planet.

On April 22, Earth Day 2013, the campaign will publish an open letter calling upon mass media to learn about transformational entertainment, thereby increasing the amount of children’s entertainment and media that:

● Illuminates the good that is happening in the world

● Inspires creative expression and positive action

● Transforms how children and families see the world

● Tells stories of a brighter future

● Supports the development of today’s children.

Imagination Heals was created to bring transformational entertainment to hospitalized children. On February 22, 2103 at the Beverly Hilton Hotel in Beverly Hills, Imagination Heals debuted with a launch party introducing the organization to a standing-room only, star-packed crowd. It was a historic night with award-winning musicians, celebrities, prized athletes, an Olympic gold medalist - Cathy Rigby - and change makers in the Hollywood community, coming together to express their commitment for healthy children living in a healthy planet.

It was a stellar success and garnered significant attention and exposure within the Hollywood community. In early 2014, excellence in transformational entertainment for children will be recognized and celebrated at the 2nd annual Imagination Heals event.

Together, BALANCE and Imagination Heals created the “Heal Our World, Heal Ourselves” campaign to raise awareness and engage with the purveyors of children’s and family entertainment and media. The campaign has six youth spokespeople: Avalon Theisen, educator and frog advocate of Conserve it Forward; Nia Frazier of Dance Moms TV show; Felicity, youth singer on Pacha’s Pajamas; Lil JaXe, youth rapper on Pacha’s Pajamas; Mario Ridgley, Jr, talk show host of Alive and Green; and Xiuhtezcatl Martinez, international activist and rapper of Earth Guardians.

Celebrity Signatories supporting the campaign include: Hill Harper, author and actor (CSI); Jordana Brewster, actress (Dallas); Shawn Stockman, Boyz 2 Men; Dr. Michael Beckwith, spiritual leader and author; Kimberly Caldwell, American Idol Finalist and singer/songwriter; Q'Orianka Kilcher, award-winning actress; Ray Charles Jr., producer (Ray); Lil Jaxe, rapper, Deidra Hall, actress (Days of Our Lives); Prince Raphael Shawan, Performer (Tweet aka Next); and Lester Chambers, The Chambers Brothers.

A strong contingency of support hails from the hit Lifetime TV series, Dance Mom. Endorsers include Paige, Kelly and Brooke Hylands, Holly and Nia Frazier, Jordyn Jones, and Asia Monet Ray.

Over 30 organizations have also signed on including the 13 Indigenous Grandmothers, Hip Hop Caucus, Children & Nature Network, Pachamama Alliance, California Student Sustainability Coalition, Humanity’s Team, Kids vs. Global Warming, Global Exchange Post Carbon Institute, Conserve It Forward, Earth Guardians, Pachama Alliance, A Forever Recovery, Best Drug Rehabilitation, Dancing Without Borders, Million Mamas Movement, Sustainable World Coalition, Humanity’s Teams, Unify, Elevate Films and many more. The campaign is gathering more signatories through Earth Day and beyond.

Two days before Earth Day on Saturday April 20th, the campaign’s specially produced urban dance video will premiere on the UNIFY.org global webcast along with the public launch at the Santa Barbara Earth Day. The video was directed by Arne Wong, the first Director of the children’s animated series “Dora the Explorer”. The video will officially launch on Earth Day (April 22nd) with campaign signatories tweeting and Facebook posting to bring mass attention to the YouTube video!

For more info: http://balanceedutainment.com/heal-world-heal-ourselves/

About Imagination Heals

Imagination Heals brings uplifting children's stories, activities and celebrities to the lives of hospitalized children, helping them experience personal growth when they need it most. Their focus is helping children develop creative self-expression through imagination-based activities which promote self-confidence, perseverance and resilience. This program has been designed to help patients and families gain practical tools and growth experiences through creative interactions with our Imagination Heals team.

About BALANCE Edutainment

BALANCE Edutainment is a studio that produces pop culture which supports the healthy development of today’s children. As a certified B Corporation, BALANCE aims to create content that helps kids understand and navigate their world, so that they may relate and create at their highest potential. Their flagship is Pacha’s Pajamas, the story of a little girl who whose magical pajamas whisk her away to imaginary worlds where she discovers everything she needs within herself. In the first story of the series, Pacha journeys to an epic music festival organized for (and by) plants and animals. Through this dream experience, Pacha falls in love with nature and by extension, herself, fully realizing her capacity and responsibility to positively impact the world. Pacha’s Pajamas is a nominee for the Independent Music Awards in the Children’s Music Album category.

For more info: http://www.pachaspajamas.com

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Source:Ligththouse Public Relations
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Tags:Children, Positive TV, Entertainment, Media, Celebrities
Industry:Children, Arts, Entertainment
Location:Los Angeles - California - United States
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