New Investment Opportunity Explained As Konokopia Reveals It's Executive Summary

TACOMA, Wash. - March 26, 2013 - PRLog -- The founder of Konokopia, Maciek Jozefowicz, explains the new business investment opportunity in the following executive summary:

INTRODUCTION
The company will specialize in publishing scrolls in physical and electronic formats. Konokopia will also publish various art-based projects such as visual puzzles and games in scroll, poster, board and electronic formats and illustrated stories in scroll, book and electronic formats.

THE MARKET
While publishers are expanding into the e-book market, a trend which Konokopia will take full advantage of, the children's and young adult's book industry continues to be very good. Total children's and young adult's book sales in 2012 were over $1.4 billion. This represents an 18.7% increase from the sales in 2011 of over $1.1 billion.

The market for puzzle books is also good and should remain so because it consists of repeat consumers. These types of books are disposable and once completed are unusable. Since they have been acknowledged to be helpful in improving the mental faculties of those who regularly solve them, puzzle books have been purchased by older consumers on regular basis for the purpose of disposable entertainment and mental conditioning. As more people in U.S. are living longer, the consumer base for this product will grow.

In addition to children's book and puzzle book markets, Konokopia is focusing on two other markets: the library market and the school market. Both of these markets offer an opportunity for large and steady sales. There are 8,951 public libraries and 99,180 school libraries in the United States. There are 67,140 public elementary schools, 24,651 public secondary schools and 33,366 private schools. Konokopia scrolls and specially created board games will sell to these two additional markets.

THE PRODUCT
Initially, Konokopia will focus on establishing its brand identity by publishing scrolls. Currently, there are no scroll publications of illustrated children stories and visual puzzles in print. It is the uniqueness of these products that will give Konokopia the competitive advantage. The scroll publications will help attract attention and build a consumer base. These original, copyright protected scroll products will be marketed toward children between the ages of 7 and 14. They will also be sold to the numerous public and school libraries in the United States.

In addition to scrolls, Konokopia will focus on visual puzzles. Introducing its own patented visual puzzles will give Konokopia an advantage over its competitors. Competitor publications consist of puzzles, such as the crossword and the sudoku, that are in public domain and thus offer no competitive advantage.

Konokopia will also introduce its own patented board/scroll games that are designed to be used by a larger group of players. Although they will also attract the private consumers, these board/scroll games are specifically marketed toward school classrooms. This unexplored niche for the board game should prove to be fruitful.

While initially concentrating on physical publications, the goal is to expand Konokopia into the electronic product market. This will include e-books, e-scrolls, and e-games. The electronic games created for devices such as the iPhone and the iPad will be based on Konokopia's story and puzzle publications. The electronic products will strengthen brand recognition and take advantage of the customer base created by the original publications.

THE MANAGEMENT
Konokopia is managed by the founder of the company and the creator of all its projects, Maciek Jozefowicz. Maciek specializes in the creation of the type of art-based projects that Konokopia will publish. Being a one-person operation gives the company a competitive advantage in eliminating time wasting bureaucracy, in creating a single point of contact for all communications, and in reducing overhead. It also gives Konokopia an advantage in the acquisition of its own intellectual property. Finally, it gives an unmeasurable marketing advantage in the area of publicity. The advantage lies in the human interest story of Konokopia and of its founder.

FINANCIAL
Because Konokopia is in a start-up state it is currently not generating any revenues. But four projects are ready for publication and require funding for manufacture and marketing: Maze Squares (puzzle book), Pattern Squares (puzzle book), Book Maze 3 (puzzle book) and Maze Scrolls (scroll puzzles).

To officially launch Konokopia, begin the publications of its first projects and to continue to develop the projects-in-progress, the founder is seeking $300,000 as a loan to be paid back with agreed interest from the cash flow of the business within five years or as a partnership with a 30% share of the company's yearly profits. The terms are subject to negotiation.

[The Konokopia Projects catalog which details Konokopia's first thirteen projects and Business Plan are available in PDF form upon request.]