Cal Offers "Innovations In Negotiation" Seminar Sat. March 30, 2013

U.C. Berkeley Extension Course Offers Advanced Techniques Beyond Best Practices, Says Negotiation School President
 
CHANNEL ISLANDS, Calif. - March 25, 2013 - PRLog -- Dr. Gary S. Goodman brings his acclaimed one-day seminar, “Innovations In Negotiation,” to U.C. Berkeley Extension in San Francisco, on Saturday, March 30, 2013.

This course occupies the top level of the Negotiation Pyramid(TM), according to Goodman, an internationally respected sales, customer service and negotiation consultant.

“Basic Practices,” which are a company’s or an individual’s habitual, hand-me-down tactics, are at the base of the triangle. The higher you rise in the pyramid, the more effective and undetectable the practices become,” Goodman explains.

Basic Practices are followed by “Guru Practices,” those that you might find in a mass-market book by Donald Trump.

“Best Practices In Negotiation,” is the third level up the pyramid, and also the title of a Goodman seminar, offered at Berkeley, UCLA, and privately.

“Best Practices are proven strategies that work across individuals, companies, and sometimes, cultures,” says Goodman, the renowned author of more than a dozen books, including Dr. Gary S. Goodman’s 77 Best Practices In Negotiation.

Breakthroughs are achieved through “Innovations In Negotiation.”

At the top of the pyramid, these unique techniques assist participants to reach lasting understandings and relationships where money can be pertinent, but secondary.

Citing an example, Goodman says, “People have a world of choices in determining who their vendors will be, say in choosing an enterprise software, data storage, or bandwidth vendor. Where prices are roughly equivalent, who gets the nod?” he asks.

The decision often depends on tapping into shared values, in creating a greater vision between participants, and in engineering a buy-in to meaningful outcomes.

Nonprofits and those working in mature industries also have much to gain from developing innovations in negotiation, which produce strong ties and loyalty, Goodman points out.

Goodman offers a simple, six-step negotiation blueprint, along with dramatic examples of how innovations are created to troubleshoot negotiation challenges.

For a course description and to register in the San Francisco session, please visit: http://extension.berkeley.edu/catalog/course2028.html.

For private sponsorship of seminars, please contact Dr. Gary S. Goodman at (818) 970-GARY (4279) or at gary@negotiationschool.com.
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