New Children’s Book Series to Assist Parents in Instilling Traditional American Values

NEWPORT BEACH, Calif. - March 21, 2013 - PRLog -- Parents and teachers seeking a fun and interactive way to teach the lesson of fairness, look no further! You will find Declan Grows Up: It’s Just Not Fair not only vibrantly colorful and captivating, but also insightful! With the inclusion of a Lesson Discussion Guide and an Activity Section to assist in implementing the book’s teachings, Lee offers a unique approach to stimulate interaction between parents and children. The next time your kids say,"It's just not fair!" take them on the journey of Declan the Lion as he gets frustrated not possessing the talents in basketball like Joey the giraffe, but learns to discover his own gifts and abilities.

“I created this series to provide parents and teachers a new approach on how to demonstrate the American Values of self-esteem, character and hard work. Declan Grows Up is to be enjoyed by children 4-8 years old together with their parents, teachers and mentors seeking a fun and interactive educational platform to teach and reinforce important fundamental lessons,” said C. Austin Lee.

Author of Founders Fables, Laurie Cockerell, wrote on Amazon.com: “…It’s refreshing to see a book that recognizes that life is not about "fairness", but instead about discovering our gifts - and that determination and effort are necessary for success.”

About American Values Publishing Company

American Values Publishing Company, LLC (AVPC) was founded in July 2012 by businessman and author C. Austin Lee to bring products to market that reflect the traditional values Americas’ founders held dear. AVPC produces books and other educational materials that simplify and teach life lessons engaging children through vibrant illustrations and enjoyable storylines.

C. Austin Lee grew up outside Philadelphia and was fortunate to have parents that stressed the importance of being well rounded. Growing up, he participated in many sports, was a Boy Scout earning his Eagle Scout, was active in his church and maintained a strong academic record. He has spent the past 11 years working for Fortune 500 biotech and medical device manufacturers in positions of increasing responsibility in sales, marketing, management, and business strategy.

Since his youth, Austin has always worked to give back to his community. In college, he coached an inner-city youth wrestling team and in his spare time he has been a mentor with the Big Brothers Big Sisters organization and a Board Member for the Westchester Children’s Association in White Plains, NY. Austin found those experiences rewarding and saw the difference he was making in the lives of the children he worked with but wanted to make a greater impact. He began writing the “Declan Grows Up” series to replicate the lessons he taught his wrestling team and “little brother” in a format that can impact children everywhere and founded the American Values Publishing Company.