“RuPaul Roast” stars the remaining seven queens in their ravishing pursuit of becoming America’s next fabulous drag queen while snatching the tantalizing grand prize, including: a lifetime supply of Colorevolution Cosmetics, a one of a kind trip, courtesy of AlandChuck.Travel, the honor of headlining the drag race tour featuring Absolute Vodka; cocktails perfected, and a “cash money honey” prize of $100,000.
The library is open as the episode kicks off with RuPaul’s Mini Challenge, “Reading is Fundamental”
In perfect preparation of what is to come, this opening activity gears the queens up for the main event of the night, the “RuPaul Roast”. In this main challenge, each girl must “read” Ru, along with special guest judges, Leslie Jordan and Absolut Vodka’s Jeffrey Moran as well as each other. This task proves to be difficult as girls dance along the fine line of what is funny, and what may be going too far. To help the women prepare for the roast, Ru brings in famous comedians, Nadya Ginsburg, Deven Green, and Bruce Vilanch who will put the queens through comedy bootcamp, giving them pointers before their big debut.
On the big night and in front of a live audience, the queens joke about Ru’s age and singling abilities, amongst other touchy subjects. Some divas go about it in a funny, appropriate way, and others just flop. But Coco Montrese’s delivery while in character as RuPaul’s “hood rat cousin” puts her one step above the rest and she is crowned winner of the challenge. On the opposite end, Alyssa Edwards and Roxxxy Andrews’ lackluster jokes land them in the bottom two and they are left to lip sync for their lives. With both women passionately lip-syncing their hearts out, Ru feels that both deserve to stay. No one is eliminated on this touching episode of RuPaul’s Drag Race.
In addition to Colorevolution being featured throughout the 5th season of RuPaul's Drag Race; IBG Laboratories, the makers of Colorevolution, is collaborating with RuPaul on specialized private label items that will be coming in 2013.
Viewers can catch the race with Colorevolution and RuPaul on LOGO channel on Mondays 9/8pm Central.
With the release of the new TV show there will also be a new television advertising campaign featuring Colorevolution. The ad campaign will provide a few lucky winners with over $1200 worth of makeup and application training. Details to enter to win will be on the TV commercial to coincide with the airing of the show.
Whether you go for a more natural look or have a flair for the dramatic try the Colorevolution cosmetic line, go to: http://colorevolution.com/
Colorevolution (http://colorevolution.com), an online retailer of 100% natural and pure mineral makeup offers a comprehensive selection of premiere, cruelty free cosmetics ranging from shadows, blushes and bronzers to foundations, primers and glosses which are all made in the USA. Not only does Colorevolution use a very unique blend of 100% natural minerals from the earth (Mica, Titanium Dioxide and Iron Oxides) that gives flawless coverage, but additionally provides a wide range of high definition colors that foster different looks from the natural to the dramatic.
For additional media information about Colorevolution and RuPaul's new line,
contact: Caren Lancona
B Scene Advertising Agency