Nikwax Hires The Sherpa Group Two for Pacific Northwest

Officials from Nikwax North America announce the hire of The Sherpa Group Two as the company’s newest sales rep agency.
By: Nikwax
 
SEATTLE - March 14, 2013 - PRLog -- MEDIA CONTACT  

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Julie Evans

julie@verdepr.com (mailto:Juliepopp@verdepr.com)

970.259.3555

Seattle, Wash. (March 14, 2013) – Officials from Nikwax North America announce the hire of The Sherpa Group Two as the company’s newest sales rep agency. The Pacific Northwest-based sales and marketing group will support Nikwax in Washington, Oregon, Idaho, Montana and Alaska.  

“Nikwax holds a very strong market position, especially in our home territory of the Pacific Northwest,” said Chas Fisher, Nikwax N.A. president. “It takes a savvy agency with a strong infrastructure to service and grow the Nikwax brand, and I’m wholly confident that The Sherpa Group Two is well up for that task.”

The Sherpa Group Two is a specialty-based marketing organization working independently with recreation-associated manufacturers. They have been working in the
Pacific Northwest since the late 1980s.

Headed by Jack Powell, a native Oregonian, The Sherpa Group Two has five representatives covering the Pacific Northwest territory. The group’s collective knowledge of the outdoor market and relationships with retailers make the agency an invaluable resource and partner to Nikwax. The Sherpa Group Two represents manufacturers in the outdoor market, including: Montrail, Mountain Hardwear, Princeton Tec, Wigwam, Buff, Hydroflask and Switch.

“We are excited to be associated with the leading aftercare accessory brand in the outdoor industry,” said Jack Powell of The Sherpa Group Two. “The Nikwax brand fits well with the other outstanding products we represent and aligns itself perfectly with our existing customer base.”

To contact The Sherpa Group Two, please email: jill@thesherpagrouptwo.com. For more information, visit www.thesherpagrouptwo.com.

About Nikwax®:

Nikwax was founded in 1977 and is the global leader in environmentally safe aftercare and waterproofing solutions that extend the life and performance of technical footwear, apparel and equipment. Nikwax uses formulations that deliver maximum effectiveness while minimizing environmental impacts and promoting sustainability. Nikwax is the only major aftercare company to have never used aerosols, fluorocarbons, or volatile organic chemicals. All Nikwax products are fluorochemical-free, derived from nature-based ingredients, not tested on animals, and biodegradable. Nikwax currently exports to 50 countries across the globe, is the recipient of numerous awards including the prestigious Queen’s Award (2x), Sunday Times Best Green Award, and the Green Apple Award, and is ISO 9001 and 14001 certified.

Nikwax

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Source:Nikwax
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