Most recent video news coming from Andrew Hiddleston of LeanMeanMarketing talks about how a site get a boost of traffic from clickthrough rate.
He says, “An expertly designed site (http://www.iconnect-
The video news talks about how do you customize a website in search results and how it can then drive people into your business that will result in more traffic and conversions.
Hiddleston shares, “Whether you are an SEO pro or not, you should be concerned how your website appears in search engine results. The reason is simple: With your web appearance, you are giving away the perception to prospects or to potential customers that you can get the job done easily with accuracy.”
Hiddleston elaborates the idea and states, “Take note of number one. You need a meta description. If you're using a CMS like Wordpress, you can do that easily with a plug-in like "all in one seo" which is completely free to use. "All in one seo" allows you to input a custom title, a meta description, and a keyword into every post or page that you have on your site. The meta description is what's gonna appear in the search engine results so you want to have control and have it customized.”
“You don't just want the first hundred characters of your post or your page to be summarized as a description. one of the things you want to include in that meta description is your main keyword. Amidst all that though, remember to create a little bit of intrigue and mystery so that the person seeing or reading it will click on the link and visit your site.”
He continues, “Another thing that you can do is to integrate your Google+ account into your wordpress site. This process is very simple that can be done in just a few seconds.
In fact, all you have to do is just to paste the link to your settings and the two of them can be then joined. The most interesting thing about this is that, in every page or post that you make, your picture (from your Google+ account) will always be included and be displayed in the search results of search engines.”
Indeed. If Hiddleston’s point is to be put in a concrete example, say, you are searching for a keyword in the search engine. Then, it gives you tons of results which is unfortunately all texts, then, in the right most side you see somebody’s picture related to your search result is being displayed. Isn’t it more good-looking?
Sounds attractive. You don’t need to panic if you do not have any Google+ or social media account though. Signing up in a Google account is pretty simple.
“I would highly recommend for you to get your Google account, upload your picture and use it for the sole purpose I mentioned earlier. Connect it to your Wordpress site so that when you are publishing a certain article or content, your info and picture will appear in Google or in search results. That alone will already increase search clickthrough rate (see http://www.leanmeanmarketing.com/
Indeed, there are many search engines all over the World Wide Web. They do not crawl nor knock into your site unless you have them introduced to your site. So, make sure you send them the right message.
To get more valuable resources on instantly increasing search click through rate, check out LeanMeanMarketing website today.
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