Operating Manager Tyler Hinsler has worked extensively in the services resale vertical. In his capacity with DirectWayTV his sentiment stands cautiously optimistic. "Our primary ambition is to lead with a new client base. That's the first stage in a three-pronged marketing process our company will be implementing over the coming two quarters. Although the effort cycle will initially take us uphill, the space is incredibly lucrative and rewards triumphs graciously."
The company expects it's digital marketing initiatives to comprise the lion's share of it's outreach agenda. However, DirectWayTV notes that ground teams could be covering territories extensively by 2014. "In a space such as this it will be essential to interact with our base during their research and purchase cycles"
DirectWayTV will actively emphasize the entire range of Direct TV products; The popular NFL Sunday Ticket will combine with other selling points such as Direct TV's HD lineup during the course of the company's new client outreach programs.
If the prevailing market trends for cable and satellite TV sales numbers are to be significant in the near future, DirectWayTV will need to carefully consider its client acquisition strategy. The company has made key personnel acquisitions which it feels will be best suited to navigate the company during its initial growth stages.
In this 2013 landscape, it will be noteworthy to track the progression of Direct TV's newest authorized services dealer.
DirectWayTV (http://www.directwaytv.com) is an authorized DIRECTV dealer. The company is a reseller of the entire range of satellite TV and internet products. The company website is http://www.directwaytv.com