Cathie Beck Public Relations Names Gloria Lesher As Publicist/Writer

PRLog (Press Release) - Mar. 11, 2013 - DENVER -- DENVER, Colo.—Cathie Beck, president of Cathie Beck Public Relations, a boutique public relations firm located in the Cheesman Park neighborhood, has announced that Gloria Lesher has joined the firm as publicist/writer. Lesher brings more than seven years of public relations experience to the firm, as well as medical writing experience and a 16-year background as a technical writer. In her role, Lesher is responsible for the composition of press materials, the management of other employees, and public relations strategy, content creation and execution for all client accounts.

Formerly with MMI Public Relations in Cary, N.C., Lesher served seven years as senior writer with MMI as it grew from its 2003 founding to become one of the largest and most respected public relations firms in North Carolina. MMI represents clients both locally and nationally and has expanded into a full-service PR firm, with departments in social media and video production.

“My goals for Cathie Beck Public Relations include helping to grow its staff and its clientele, and ensuring that the firm’s work exceeds a high standard of excellence and serves as a benchmark for the industry,” said Lesher. “I am so honored to have the opportunity to work with Cathie, who is highly respected and well-known in the Denver media scene both as a journalist and book author.”

“Gloria is a welcome addition to my team,” said Beck. “Her impressive background and experience will help with our firm’s expansion, and she will bring substantial value to our clients’ PR campaigns and objectives.”

Lesher earned both a bachelor’s and master’s degree in English from the University of Northern Colorado. Although she grew up in Albuquerque, N.M., she has lived most of her adult life in the Denver metro area and currently resides in Aurora, Colo.

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About Cathie Beck Public Relations
Located in the Denver Cheesman Park neighborhood, Cathie Beck Public Relations has produced award-winning public relations and marketing campaigns that have garnered clients exposure in:The Wall Street Journal, The New York Times, The Washington Post, The Los Angeles Times, The Denver Business Journal, ColoradoBiz Magazine, The Denver Post, on “The Today Program”—and in a variety of industry and regional media venues in cities across the United States, including Atlanta, Miami, New Orleans, Boston, Seattle, L.A. and New York. Cathie Beck Public Relations is owned by Cathie Beck, a Denver-based journalist and author of the best-selling memoir, “Cheap Cabernet: A Friendship.” Her column, “The Wine Wench,” appears in ColoradoBiz Magazine (www.cobizmag.com) and is live on KUVO radio (www.kuvo.org) in Denver and surrounding regions. Beck is the recipient of the Louisiana Press Women’s and Denver Press Woman’s Writing Awards, the Scripps-Howard Award for Excellence in Journalism, and the University of Colorado’s Dean’s Award for Writing. For more information, visit www.cathiebeckpr.com/.